Circana

A trend that's as bold and impactful as the latest nail art! 💅🎨 The prestige nail segment is shining bright, landing among the fastest growing segments within prestige makeup and growing at double the sales rate of the category. #NailPolishDay #BeautyIndustry #PrestigeBeauty #BeautyTrends

Throughout #APIHeritageMonth, we celebrated the exceptional talent within our Circana team by highlighting individuals on our social platforms. Today, we’re spotlighting Sarah Luo, Media Analyst III, Global Solutions Delivery. What does API Heritage Month mean to you? In 2013, I moved to the U.S. to pursue a bachelor’s degree and earned my master’s. I had never had the chance to celebrate it with my family until this year when I could reunite with them. On New Year’s Eve, we prepared 30 cuisines, including braised fish, chicken soup, dumplings, and fried rice cakes. At midnight, I hung red lanterns, practiced paper cutting, and received lucky red envelopes (Hong Bao) from my parents, wishing for another prosperous year of Dragon. Celebrating API Heritage Month embodies this spirit — honoring the rich cultural tapestry, enhancing appreciation for diversity, and promoting inclusivity within Circana. What achievements are you most proud of? In 2020, I embarked on an entrepreneurial journey by founding my first company, which targets a niche educational and psychological consulting market. This venture quickly gained momentum, and within just two years, we expanded our operations to five cities and attracted over 120K+ followers across social media platforms. I had the honor of being recognized as one of the youngest speakers on CCTV Entrepreneurship Spirit, reaching an audience of 1.2 billion viewers in China. As a young Asian woman, I feel both recognized and empowered in Circana. This sense of empowerment fuels my entrepreneurial spirit, inspiring me to push boundaries in every day’s work. What unique talents do you bring to Circana? I’ve played DJI drones for three years and played the violin for over 20 years. Flying drones allows me to discover the world from unique perspectives. I enjoy being an explorer. Similarly, playing the violin is like weaving strings of emotion into melodies and painting my soul with the vibrant hues of spring. I enjoy being a creator. I plan to bring these talents to Circana by recording beautiful moments with drones and playing the violin for the team. More importantly, I will continually explore innovative solutions for marketing mix projects, infusing my team with passion and curiosity.

Circana recently had the incredible opportunity to co-host Conversation & Cocktails in both New York City and London, an event dedicated to fostering connections among women executives from across 20 different industries. Led by Circana Board Member Karyn Schoenbart, the gatherings were filled with insightful conversations, meaningful networking, and the sharing of inspiring stories. We are proud to have brought together such a diverse and accomplished group of female leaders! ✨🍸 #ConversationAndCocktails #WomenInLeadership #WomenInBusiness

According to the latest insights from Circana, the streaming video market is reminiscent of the ad-supported TV channel bundles of the 1990s. 💰 With the cost to avoid ads rising by 52%, more viewers are choosing ad-supported tiers. 📺 Now, 75% of U.S. households subscribe to at least one ad-supported #SVOD service, up sharply from 55% in just 6 months! #Streaming #MediaInsights #AdSupportedTV

From a record-breaking 2020 to navigating the twists of recovery, the bike industry is adjusting gears post-pandemic. 🚴🚴♀️ In 2023, bike sales totaled $4.1 billion, up 23% from 2019, but down 24% from 2020, according to our most recent data. Bike equipment sales show resilience and a continued passion for cycling. #NationalBikeMonth #BikeIndustryTrends #Cycling

In an era where inflation continues to pinch consumers' wallets, making informed choices becomes more crucial than ever, especially around food spending. 🍽️💰 Circana's Jonna Parker and Darren Seifer dive deep into the current consumer mindset. Discover how emotions shape purchasing decisions and how the battle for the food dollar unfolds across various food destinations, channels, and stores. 🎧 Listen here: https://bit.ly/4dQ5Den #GrowthInsights #FoodandBeverage #ConsumerInsights #InflationImpact

Introducing the winners of the first-ever 2023 Circana UK Prestige Beauty Awards! ✨ A heartfelt congratulations to all the winners who’ve set the gold standard in beauty, earning the adoration of British consumers and dominating the sales charts. 🏆 Hottest Beauty Item in London ➡ Creed Aventus Eau de Parfum 100ml 🏆 Most Wanted Brand ➡ PAT McGRATH LABS Makeup 🏆 B Corp Award ➡ ELEMIS Total Skincare Other awards winners include Chanel. Here's to excellence in innovation, quality, and consumer satisfaction. Congrats! #BeautyIndustry #PrestigeBeauty #BeautyInnovation

Today, we commemorate Memorial Day (originally known as Decoration Day), a U.S. federal holiday for paying tribute and mourning the brave individuals who have died serving our country. From 1868 to 1970, it was observed on May 30. Since 1971, it has been observed on the last Monday of May. Here are some ways you can celebrate Memorial Day: 💐 Donate flowers for soldiers’ graves with an organization like The Memorial Day Flowers Foundation 👂 Listen to veterans’ stories: https://lnkd.in/gT-nECm 📝 Write letters to soldiers and their families with an organization like A MILLION THANKS 🛒 Check out the Overseas Coupon Program—did you know current soldiers can use coupons up to six months after their expiration date at military commissaries? https://ocpnet.org/ 📦 Put together care packages for soldiers with an organization like Operation Gratitude 🎥 Watch a patriotic movie like Black Hawk Down or The Hurt Locker 🎉 Attend a Memorial Day parade in your area. Some of the largest parades occur in Chicago, New York, and Washington, D.C.

Americans devoured a whopping 5.2 billion hot dogs in the past year. Whether grilling in the backyard or at the beach, hot dogs will be a fan-favorite this holiday weekend! 🌭☀️ #FoodandBeverage #FoodTrends #MemorialDay #SummerTrends

Sorry, potato chip fans - chocolate candy tops the dollar ranks! 🍫