📈 𝗢𝘂𝗿 𝘀𝘁𝘂𝗱𝘆 𝘀𝗵𝗼𝘄𝘀 𝘁𝗵𝗮𝘁 𝗰𝗵𝗮𝗻𝗰𝗲𝘀 𝗼𝗳 𝗴𝗿𝗼𝘄𝘁𝗵 𝗮𝗿𝗲 𝗱𝗼𝘂𝗯𝗹𝗲𝗱 𝗶𝗳 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗳𝗶𝗻𝗱 𝗻𝗲𝘄 𝘂𝘀𝗲𝘀 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀. Join this insightful conversation featuring the #CMO & President of Healthcare at Mastercard and the EVP of Global Thought Leadership at Kantar. They discuss what 'Find New Space' looks like for a service organisation, and how Mastercard expanded beyond a payment technology company to discover exciting opportunities in healthcare. Dive into our evidence-based framework in our free book and discover actionable insights on “Find New Space": www.kantar.com/Blueprint #FinancialServices #BlueprintforBrandGrowth #Marketing
About us
Kantar is the world’s leading marketing data and analytics company. . We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.
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http://www.kantar.com
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Updates
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Do you know your brand equity status across key measures compared to your category average 🤔 Strong brands have 3 things in common. They are: 1️⃣ Meaningful: meeting peoples’ needs both functionally and emotionally 2️⃣ Different: offering things others don’t and leading the way in their category 3️⃣ Salient: coming to mind readily at key decision-making moments Powered by #BrandZ data, BrandSnapshot on #KantarMarketplace gives you a better sense of your #brandequity in a dynamic dashboard so you can evaluate your position in the market and create effective #marketing strategies. Take full control of your brand equity instantly and for free. Sign up today 👉 https://lnkd.in/eMqQqxpN
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The Kantar Cannes Kick-Off Dinner started the festival with a bang! A special thank you to all our clients, partners, and special guests for beginning the incredible journey that is Cannes Lions with Kantar! #CannesLions2024 #KantarAtCannes
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Jane Ostler, EVP, Global Thought Leadership, speaking to The Drum's editor Cameron Clarke on the evolving role of CMOs and the role of innovation in growing profitable brands at their studio in Cannes, today. Read more about Kantar's Cannes Programme and book to speak with our experts and exec team: https://loom.ly/BnVttyE
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Kicking off Cannes Lions week in style, Kantar’s Ozlem Senturk takes the stage in the Creative Impact stream, to share how marketers can develop strategy that promotes sustainable growth. Featuring alongside speakers from Ad Net Zero , Asahi Europe & International and WARC, the session was a treasure trove of insights on how to move the needle on sustainability. To find out more and register for upcoming sessions visit: https://loom.ly/DT_b6MQ
Join Kantar at Cannes Lions 2024
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Join us at the Kantar Apartment at 5pm today for a unique look at the very best of Nordic advertising. In partnership with Marketing Finland and Sveriges Annonsörer we’re going to discover just how staggeringly effective award-winning advertising can be across the region. Share a drink as we find out how the smartest Nordic brands manage their marketing. #CannesLions2024 Sign up here to book your seat: https://loom.ly/DT_b6MQ
Join Kantar at Cannes Lions 2024
www3.kantar.com
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Check in with the Kantar in Cannes team and let us show you what you can do to make sure that great ideas deliver for your brand. Our global experts are on hand to discuss your challenges and explain how our unique data and great insights can boost your business. #CannesLions2024 Find out more about our exclusive events or book a meeting here: https://loom.ly/DT_b6MQ
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Thanks to everyone that tuned into the #KantarBrandZ Most Valuable Global Brands Launch Event 2024! If you couldn't make it, catch it on-demand here: https://loom.ly/EljLg-c
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The Kantar apartment in Cannes is the perfect place to discuss how we can help you grow your brands. Our top global experts across a range of topics from creative effectiveness to sustainability and brand strategy to ad testing will all be in Cannes. They’d love to have an informal chat with you about your challenges. #CannesLions2024 Click here to book a meeting: https://loom.ly/DT_b6MQ
Join Kantar at Cannes Lions 2024
www3.kantar.com
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In a world full of data and fast-moving metrics, keeping pace with your consumers while staying ahead of the competition is challenging. You need: ✅ Decision-quality consumer insights that you can trust ✅ A proven framework that reliably predicts whether your marketing or innovations will drive incremental sales and brand equity ✅ A partner that offers the flexibility to go as deep into the data or gives you the chance to operate on your own All in one powerful platform 💻 #KantarMarketplace brings together the best of technology with human expertise in one market research platform. With a proven framework at the heart of our solutions, you can reliably predict whether your marketing will drive incremental sales and #brandequity. Learn how Kantar Marketplace can put you and your team in command of your #consumerinsights 👉 https://lnkd.in/e7ndt6ZS