Echelon Insights

Our May 2024 Verified Voter Omnibus is fresh off the press! 🇺🇸 Download the topline and crosstabs straight off our website. A few things you could learn include... 1️⃣ Where Trump and Biden stand on a head to head ballot AND a ballot with third parties 2️⃣ Whether most GOP and GOP leaning Independents are Trump-first or party-first 3️⃣ Voter approval or disapproval of Biden overall AND Biden's performance when it comes to the economy, immigration, and foreign policy 4️⃣ What the top issue is facing our country, according to voters #polling #politics #election2024 #voters #trump #biden #insights https://lnkd.in/eNXis8DX 

“I did vote for him... Most likely will again… But I think my defining moment was how he handled losing. The way he handles some things, I would — if it were my children handling it the same way, we’d have a talking.” Our Trump 2020 women focus group: https://lnkd.in/eT3kbWSP 

🌟 Exciting News for the Food Service Industry! 🌟 1️⃣ Nearly half of Americans overall, and nearly 3-in-4 Americans under 30, are interested in trying restaurant and café subscriptions! 🍽️☕ 2️⃣ While customers aren't fond of price hikes, cash discounts and bundle deals emerge as safe ways restaurateurs can boost revenue. 💲 3️⃣ 67% of Americans believe the food service industry has overcome pandemic challenges. 💪🏼 Let's continue innovating and delighting customers while leveraging insights from data! #Restaurants #FoodforThought #FoodIndustry #Innovation #Resilience #SubscriptionEconomy #UnlimitedSipClub #NeverEndingPastaPass #ClubPret

🌟 Reflecting on Political Shifts 🌟 As we navigate the evolving landscape of the 2024 election, it's clear that dynamics have shifted for some. We spoke with 10 independents and Republicans who voted Trump in 2016 and 2020 but who aren’t supporting him this time around. Check out a few of these voters' quotes: 1️⃣ "I had originally voted for Donald Trump, because he was kind of that Molotov cocktail." 2️⃣ "I voted for Trump. And I voted primarily because he was a non-establishment person... All that appealed to me, just as Robert Kennedy would appeal to me now." 3️⃣ "I’m not part of the MAGA nation. I do like Trump, but I’m not that far off to the right." 4️⃣ "I don’t think Biden and Trump are going to be the only people in the race." 5️⃣ "The age doesn’t factor in for me. Their mental state factors in. My grandma’s turning 89 in 10 days, and she is more coherent than Joe Biden is." Explore these perceptions and more in the latest The New York Times Opinion Focus Group! #presidentialelection #voters #politics https://lnkd.in/euVBHEju

We're redesigning everything about client partnerships to help our partners be in the field instantly when crisis hits. With a Research Partnership, you can access always-on polling with flexible survey question credits from one of the top 5 private pollsters in the country as ranked by 538. And you can access exclusive benefits like focus groups, partner conference calls, and enhanced political and marketing insights.

💻 Embracing AI: Bridging Different Perspectives 🧠 Our recent study of 2,022 American adults sheds light on the contrasting views towards artificial intelligence. 1️⃣ Under 40? Likely AI-friendly! 🌟 40+ Americans? More cautious. 🧐 2️⃣ AI skeptics worry about unchecked decision-making and privacy issues. 3️⃣ Younger generations see AI-generated content as nothing new for internet wrongdoers. 4️⃣ AI misuse prevention should fall on companies' shoulders, but government and individuals also play a vital role. 5️⃣ While many anticipate AI's positive impact on business efficiency, there's apprehension about its effect on employment decisions and individual creativity. Let's navigate the AI landscape together, leveraging its potential while addressing concerns responsibly. 💼✨ #ai #technology #techtrends #privacy #responsibility

As we gear up for the 2024 election, it's crucial to understand the diverse perspectives and priorities of all voters. Our latest survey, conducted in partnership with GBAO on behalf of AARP, focused on voters in the likely electorate, diving deep into the perspectives of women aged 50 and above. It uncovers nuanced insights that challenge stereotypes and highlight the unique concerns of this demographic. Through rigorous cluster analysis, we identified five distinct groups within this demographic, each with its own set of values, aspirations, and political inclinations. If you're interested to learn about realities faced by women aged 50+, or simply have an appetite for some cool cluster analysis, take a look at the full report below! https://lnkd.in/eBWiNP7u #women #50plus #voters #2024election #echeloninsights #aarp

✨ Exploring Trends in Fashion and Luxury Consumption ✨ As we delve into the dynamic landscape of consumer preferences from our latest February 2024 Echelon Insights Consumer Omnibus, several intriguing patterns emerge, shedding light on the intersection of style, luxury, and indulgence among different demographics. 1️⃣ Gen Z & Millennial women lead in NYFW content engagement. 2️⃣ 4 in 10 Gen Z & Millennial women follow NYFW trends; 1/3 Gen Z men too. 3️⃣ Majority find luxury goods pricey yet premium. 4️⃣ Majorities of American women buy luxury cosmetics at least once a year. 5️⃣ Men slightly surpass women in designer clothing purchases. 6️⃣ Fine dining tops luxury experiences, with 46% indulging yearly. Take a look into some of our insights in fashion, luxury, and indulgence! #Fashion #Luxury #ConsumerInsights 🛍 💄 🕶 🍽

Thank you Konrad-Adenauer-Stiftung for inviting us to present in Berlin!