Echelon Insights’ Post

Check out some great insights from our latest survey delving into the perspectives of women aged 50 and above on the 2024 election! Discover what these influential voices have to say about their opinions and feelings regarding this pivotal event. #ElectionInsights #WomenInPolitics #2024Election #SurveyResults 🗳️💬👩🦳

As we head into another pivotal election cycle, AARP is launching the latest iteration of our She’s the Difference research series that explores the attitudes and opinions of women age 50 and over. In partnership with a bipartisan team of pollsters – Margie Omero from GBAO and Kristen Soltis Anderson from Echelon Insights - we recently conducted a series of focus groups with older women in key battleground states. The conversations offered an interesting snapshot of how these women are feeling about the country and their personal situations. And, as I’ve always said, while older women aren’t a monolith, three themes emerged across participants: 1️⃣ Right now, many see the country as unsafe and volatile with few things going well in the country. They are fearful of their physical safety and lament a perceived decline of respect and courtesy. 2️⃣ On a personal level, there are ups and downs. Some are enjoying or looking forward to retirement and celebrating positive moments, while others are experiencing profound loss, economic precarity, and challenges related to caregiving. 3️⃣ Most feel politicians aren’t paying attention to women like them and aren’t motivated by the right reasons. You can find the full report and our past research here 👇 .  And, stay tuned for more coming in 2024. https://lnkd.in/eQMzEWRS #women #election2024 #research #olderadults

NEW: Our latest analysis of the youth vote in 2022 highlights that there are still major inequities in voter turnout by race/ethnicity, gender, and age group that stem from unequal access to support for electoral participation.

With the fifth-highest number of registered voters globally, Pakistan has a record 128 million people, constituting over half of its total population, registered as voters on the Final Electoral Rolls (FER) for the upcoming General Elections (GE) scheduled for February 8, 2024, marking a substantial increase of 22.5 million voters including 12.5 million women added since 2018. Considering the age dynamics of the gender gap, it is most prevalent among the younger age groups. Men outnumber women across all age groups except the 65+ age group. The 18-25 age group contributes the highest difference of 20 percentage points between men and women voters, accounting for 4.8 million of the overall gender gap of 9.9 million in the electoral rolls. The 26-35 age group adds 2.4 million to the overall gender gap. FAFEN acknowledges the progress made in women’s voter registration but calls for continued efforts to address persistent challenges, particularly in regions and age groups where gender gaps are more pronounced.

🗳️📢New briefing: How women will shape the general election. Our new polling conducted by YouGov reveals that 25% of women are undecided on how they will vote at the next election compared to only 11% of men. This should make parties sit up and notice. Full briefing: https://lnkd.in/ejuisb9a Labour had a larger lead among women than men which is in line with a significant shift in women’s voting patterns. Until recently they were more likely to vote Tory than men. But each successive generation of women has been more inclined to vote Labour than their predecessors While the top issues for men & women are broadly similar, women are significantly more likely to be concerned about the NHS & the #CostOfLivingCrisis. This is unsurprising since women are less prepared to face the rising cost of living & more likely to rely on public services. We took a closer look at the attitudes of women carers, analysing a cross-section of the data according to their caring responsibilities. Women are much more likely to be unpaid carers & women carers are twice as likely as men to spend 40 hours or more/week caring for others. The data shows that women caring for adults are almost twice as likely to cite social care as one of their top three issues compared to all women & over a third of women caring for children named education as one of their top three priorities, compared to 14% of voters overall Women who intend to vote Labour are particularly likely to care about the NHS, whilst being less likely to care about immigration & defence. Women who intend to vote Tory are also likely to care about the NHS, as well as the economy, whilst less likely to care about housing. Women are most likely to trust Labour to improve gender equality, while the Conservatives rank lowest. But over 60% of women are either uncertain or don’t trust any of them to improve gender equality, so politicians still have a way to go to win women’s trust and votes. What does this mean for parties as we head towards the election? Unpaid care is the root cause of women’s economic inequality, with women more likely to be in low-paid, part-time or precarious work & thus more likely to be dependent on social security & public services. Fairer, more progressive taxation - windfall taxes on industries profiting from the #CostOfLivingCrisis, taxing wealth directly & equalising tax on income from wealth & income from work - would go a long way to funding the services needed to ease women's current economic pain. Women are more likely than men to say that climate change will be important to how they vote. This should be a warning to all parties not to row back on climate commitments & an invitation to make clear how their environmental policies will tackle gender & other inequalities.

AARP has released a new survey in partnership with bipartisan pollsters Kristen Soltis Anderson and Margie Omero taking a deep dive into the priorities and concerns of women age 50 and over who are the biggest wildcard in the 2024 election.   They are a big group fairly equally divided by party, and -- most important -- they SHOW UP at the polls! Older women cast 33% of ballots in 2022 while accounting for just over 25% of the voting-age population and 28% of registered voters.    Here are some key takeaways:   ➡ Women voters age 50+ have serious concerns about the future of our country, with nearly half (46%) thinking things will become less stable over the next year. The top factors they think are driving this instability are government dysfunction (63%), the economy (58%), political division and partisanship (55%), crime (55%), and the situation at the southern border (53%).   ➡ While some are more upbeat about their personal circumstances, many are worried about their financial security. Feelings about their own lives range from satisfied (39%) and happy (38%) to stressed (34%) and worried (32%). Only 19% of women voters 50+ think their own financial security is more secure today than one year ago, while nearly half (48%) think it has become less secure. And, half (51%) say they are not confident they will be better off financially one year from now.   ➡ Many women 50+ feel pulled by a wide range of demands including caring for aging parents, spouses and other adult loved ones, and they are looking to policymakers for leadership.  Over seven-in-ten women age 50+ say they either are currently providing (21%) or have provided care in the past (50%). More than eight-in-ten (84%) say that elected officials should do more to support unpaid caregivers who provide care for older family members so they can live independently at home.   ➡ Women voters age 50+ are deeply dissatisfied with political leaders and believe their own voices aren’t being heard. Three-quarters of women voters 50+ say that political leaders in Washington don’t listen to the views of people like them. And, nearly half (48%) say they are worried about the upcoming election.   We also know that 50+ women are not a monolith. Their ideological views run the gamut, and they have different life experiences that inform their concerns, beliefs and how they vote. To unpack what this means more specifically, we also mapped the political ideology of women 50+ and identified five key clusters of 50+ women.    For more detail, check out the full report here: https://lnkd.in/eXPn_sHT

Very insightful data, and a deep dive into the priorities and concerns of women age 50 and over. Glad to see AARP focus research and resources on this important demographic that provides an enormous amount of care for #olderadults, much of it unpaid. #aging #olderadults #agetech #caregiving #healthcare