Ipsos North America

Reaching, converting and connecting with consumers begins with context. On June 26, experts from YouTube and MetLife join us to explain how (and why) they integrate context into creative campaigns, the customer experience, and everything in between. https://lnkd.in/gXU7-r3g 🎞 register for our June 26 webinar 📚 read our detailed Point of View 🔦 explore our toolkit ❤️ bookmark our #InsightstoActivate series Emmanuel Probst Cynthia Bush Jason McGrath Rachel Rodgers Stephanie Bannos-Ryback Pedr Howard Bethany Poole, Youtube Koley Corte, MetLife

At Ipsos, we're using GenAI to explore your consumer’s universe, generate and predict ideas, concepts, products and packages, directly from consumers’ unmet needs. Here's how: https://lnkd.in/gxvVJZ3B #IpsosHiAi #IpsosInnovation #InnoExplorerAI

In this series of insightful infographics we explore consumer attitudes, emotions and behaviors as they face unprecedented challenges. This month we illustrate how retail therapy elevates non-essential spending but appeals most to those strapped for cash https://lnkd.in/gSXnpgQp

We are thrilled to announce that Ipsos received the BRONZE GEM award at last night’s ANA’s B2 Awards for The Path (https://lnkd.in/gjjcXaq3), our community built to spotlight the impact of the Insights & Analytics profession and inspire the next generation of leaders. With many thanks and congratulations to the nearly 20 Path leaders (and counting!) who have taken the time to share their career journeys and advice in this impactful interview series. Ipsos is honored to power The Path series and bolster the profession we’ve been a global leader in for nearly 50 years. #thepathtoinsights Jessica Gates

What the Future SHOPPING: Revisit our recorded webinar to hear insights on shopping frequency and preferred channels, purchase triggers, concerns and challenges, attitudes about “buying American” and consumer worries, plus a close look at AI, e-commerce and influencer marketing. https://lnkd.in/grQderic

Welcome to June’s feature of The Path, with career guidance from the fairlife’s Vice President, Portfolio Strategy & Insights, LiMei Ruan https://lnkd.in/gadUM9Bj. Hear LiMei explain how market research is really more about problem solving. Register to receive regular updates on featured leaders throughout 2024. #thepathtoinsights

The ever-accelerating pace of AI innovation is changing how businesses come up with ideas, and how they realize them. Join us on July 16 we explore the future of creativity - from marketing and entertainment to education and economics. https://lnkd.in/gsZfAX4r

Join us on June 26 to hear experts from YouTube and MetLife explain how marketers can reshape consumer expectations, social advertising can transcend transactional interactions, and brand experience can be designed and delivered. https://lnkd.in/gXU7-r3g 🎞 register for our June 26 webinar 📚 read our detailed Point of View 🔦 explore our toolkit ❤️ bookmark our #InsightstoActivate series Emmanuel Probst Cynthia Bush Jason McGrath Rachel Rodgers Stephanie Bannos-Ryback Pedr Howard Bethany Poole, Youtube Koley Corte, MetLife

Don't miss out - register now to join us for these exciting sessions at Cannes Lions 2024! https://lnkd.in/g_Jcvu3d Here's a quick look at a few of the topics we have planned! 🗓️ Getting Social Right! Using Social to Craft Long-Term Brand Growth, Tuesday June 18 | 3:15pm ◾ Manny Flores, EVP Media, Ipsos ◾ Adam Sheridan, Global Head, Creative Innovation, Ipsos ◾ Tim Natividad, US Head of Enterprise Sales, TikTok ◾ Alexandra Bolten, Global Head of Social/Influence, L'Oreal ◾ Claudine Patel, CMO, Consumer Healthcare North America, Sanofi 🗓️ Shaping Expectations of Future Representation, Wednesday June 19 | 5pm ◾ Lindsay Franke, US Group President & US Exco, Ipsos ◾ Aurelie Jacquemin Jaquemin, Chief Growth Officer, Creative Excellence, Ipsos ◾ Quentin Delobelle, Director of Commercial Communications and Creative, Orange ◾ Olya Dyachuk, Director, Global Media & Data, Heineken ◾ Julie Regis Goitschel, Creative Excellence, Content & Partnership Lead, Sanofi 🗓️ Ipsos “Vote for Brands”, Thursday June 20 | 10am Moderators: ◾ Clifford Young, President, US Public Affairs, Ipsos ◾ Emmanuel Probst, Global Lead, Brand Thought-Leadership, Ipsos Participants: ◾ Samantha Moore, Director, Market Research, Microsoft ◾ Elise James-DeCruise, Chief Equity Officer, Ad Council ◾ Myralda Derks, Chief Customer & Business Intelligence Officer L'Oréal ◾ Rob Gaige, Head of Global Insights, Reddit, Inc. ◾ Kashir Singh, Strategy & Insights Marketing Manager, AB InBev + MORE. #IpsosCannesLions2024 #creativity #IpsosBrandSuccess

Get noticed! Ipsos' virtual shopping research tools bring shoppers as close to reality as possible, and in a flexible platform that lets us test pretty much anything, including full store design. Check it out! https://lnkd.in/gnyrQmkJ