Hot Girl Summer rapper, Nike collaborator, Big Mouth guest star, and – most importantly – boss and chief decision-maker of her own brand: Megan Thee Stallion is our April cover star. 🤩 In a candid interview with writer Leslie Blount we get a behind-the-scenes look at the business mind behind Megan’s monikers and alter egos (see: “Hot Girl Meg,” the “Hot Girl Coach” and “Tina Snow”). 🔥🔥🔥 Read the full story: https://adweek.it/3TJvGL8 Photographs by Kanya Iwana Styling by Zerina Akers for Mastermind MGMT Tailoring by Matthew Reisman for Mastermind MGMT Hair by Kellon Deryck for Mastermind MGMT Hair assistant Bryson Hill for Mastermind MGMT Makeup by Lauren Child Manicure by Ginger Lopez PR agency Vital Versatility
ADWEEK
Technology, Information and Media
New York, New York 1,394,124 followers
All the news, insights and inspiration you need to know in advertising, marketing and media.
About us
Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979, Adweek's award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their job better.
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http://www.adweek.com
External link for ADWEEK
- Industry
- Technology, Information and Media
- Company size
- 51-200 employees
- Headquarters
- New York, New York
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- Privately Held
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- 1979
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- Marketing, Advertising, Media, Technology, Television, Agencies, Branding, CMO Strategies, Digital Media, Social Media, Publishing, and Data-Driven Marketing
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Employees at ADWEEK
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Stuart Feil
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Dennis Yu
Dennis Yu is an Influencer I help local service firms scale marketing via SEO and AI-- speaking, courses, coaching, and agency implementation.
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Max Lenderman
Chief Experience Officer | 4A's CX Council | WXO Founding Member | Adweek & Campaign Columnist | 3x Founder & 2x Author
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Cindee Weiss
Updates
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Airbnb launched Icons, a new category of experiences influenced (and some even hosted) by big names in music, film, television, art, sports and more. The major campaign and product offering is a heavy global awareness play to bring the brand top of mind for users looking to travel but, most importantly, experience Airbnb for the first time. Through a mix of market data and identifying chatter-generating cultural moments, the brand is primarily creating these experiences to drive higher consideration for consumers new to Airbnb. 🎈🏠 Read more here: https://adweek.it/3UsnRcS
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As student-led protests over the ongoing Israel-Hamas War roil college campuses across America, the major news networks have largely been prevented from broadcasting from the epicenter of events. In their absence, student journalists are stepping up to be the eyes and ears for outlets otherwise blocked from filing on-the-ground reports.
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Surround yourself with inspiring brand leaders and creative thinkers at ADWEEK’s ultimate brand building and marketing experience in Phoenix, Arizona. Immerse yourself in the #Brandweek experience this September 23–26. https://adweek.it/4bDOhQ7
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These CBS series may go by different titles, but they are all Survivors. Following a year where dual Hollywood strikes delayed and pushed content, CBS is unveiling its new 2024-2025 primetime schedule ahead of the TV upfront. The lineup includes 18 returning series and strike-delayed shows such as Kathy Bates’ Matlock and Damon Wayans’ Poppa’s House.
CBS Will Finally Debut Strike-Delayed Shows
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This week, the agency world is flooded with news of acquisitions, rebrands and new feature launches.
Revolving Door Agency Moves: Atomic, Graphite, Quad & More
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ADWEEK reposted this
So great getting to know Karsten Jurkschat and Alex Little at Tall Poppy and learning their "creative sustainability" concept.
Agency Tall Poppy Is Positioning ‘Creative Sustainability’ as Its Differentiator
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ADWEEK reposted this
Snapchat showcased its augmented reality (AR) and generative AI capabilities to ad buyers during its NewFronts presentation. The platform unveiled AR extensions that let advertisers integrate AR Lenses into Snap’s ad products, including Snap Ads, Collection Ads, Spotlight Ads and Dynamic Product Ads. The platform, which touts 800 million monthly active users globally, also announced a new home for sports content ahead of this year’s Olympics. Latest for ADWEEK
Snapchat Debuts New AR and Gen AI Ad Products at NewFronts
adweek.com
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Snapchat showcased its augmented reality (AR) and generative AI capabilities to ad buyers during its NewFronts presentation. The platform unveiled AR extensions that let advertisers integrate AR Lenses into Snap’s ad products. The platform, which touts 800 million monthly active users globally, also announced a new home for sports content ahead of this year’s Olympics.
Snapchat Debuts New AR and Gen AI Ad Products at NewFronts
adweek.com
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Unilever’s Lynx brand (named Axe in the U.S.) is known for its absurd and sometimes controversial ads. Its latest campaign from agency LOLA MullenLowe embraces that history with some particularly dark humor. Cannes Lions-winning directors Koen Mortier and Joe Vanhoutteghem (who work under the shared name Lionel Goldstein) created a pair of two-minute films to promote the new Lynx fine fragrance collection. They take place in typically serious scenarios: a robbery and a funeral. Watch the second spot here: https://adweek.it/3WpzcNw