OMD Worldwide has been named the #1 agency globally in 2023 in RECMA’s latest Competitive Pitch Report, marking a key milestone as OMD has held the #1 global ranking over the past three years. Emerging as the most awarded network in 2023, OMD ranked in the top three in North America, EMEA, and APAC. George Manas, OMD Worldwide CEO, shared, "Being named the #1 agency globally for the third consecutive year is a testament to the consistency and connectivity of our people, processes, and platforms around the globe. Our commitment to strategic innovation, operational excellence, and client obsession drives success year after year and distinguishes us as industry leaders as we continue to shape the future of media and marketing." Thank you to our OMDers worldwide for your continued excellence. OMD is committed to delivering unparalleled service and outcomes to clients worldwide. #OneOMD #REMCA RECMA - Research company evaluating the media agency industry
About us
OMD is the world’s largest media network with 13,000 experts in 120 markets. We are the business transformation partner for the world’s most prestigious brands. We drive digital growth through industry-leading digital, data, and technology capabilities. We are the most awarded media agency network at Cannes Lions 2023, the best performing global media network overall by RECMA, and are ranked number one globally by COMvergence. We are the world’s most effective media agency network in the Effie Effectiveness Index and WARC Effective 100 rankings.
- Website
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http://www.omd.com
External link for OMD Worldwide
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- New York, NY
- Type
- Public Company
- Specialties
- Media Planning, Media Buying, Marketing, Communications, Social Media, Content, Data Analytics, SEO, ROI, Strategy, Programmatic, Insights, Partnerships, eCommerce, AdTech, SEM, and Sponsorship
Locations
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Primary
Get directions
195 Broadway
New York, NY 10007, US
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Minerva House, 1-4 North Crescent, Chenies Street
London, UK WC1E 7ER, GB
Employees at OMD Worldwide
Updates
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This month's OMD Rapid Response LinkedIn newsletter covers gaming as a scalable driver of brand growth. This LinkedIn newsletter provides exclusive insight into OMD's internal Rapid Response series, created by OMD Worldwide's Managing Director of Product, Jean-Paul Edwards. #RapidResponse #Growth #Gaming #Newsletter
Rapid Response: Gaming as a scalable driver of brand growth
OMD Worldwide on LinkedIn
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“If you’re not listening, you’re not leading...” In a candid discussion with The Marketing Academy's 'The Growth Distillery,' OMD Australia Co-CEO Sian Whitnall covers everything from leadership misconceptions and what makes 'good growth', to empathy in leadership and allowing your true self to shine. Watch the full interview below. https://lnkd.in/gNrEWyzs
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Charlotte Lee, CEO of OMD APAC, has been selected to join the esteemed global lineup of industry leaders as a judge at the Cannes Lions International Festival of Creativity 2024. Serving on the Creative Strategy jury, Charlotte will recognize outstanding work that showcases exceptional interpretation of business and brand challenges, breakthrough thinking, and transformative problem-solving that resulted in a compelling creative strategy. She joins a diverse group of leaders from 54 markets to celebrate the very best in creative and effective work. Congratulations, Charlotte! #OneOMD #APAC #CannesLions2024
Our Connected Performance team are on a roll! Following our recent success at the Performance Marketing Awards and the European Search Awards, we’re delighted to have received an incredible 6 shortlists at the Campaign UK Tech Awards! ⭐ Ode to Lidl Bakery, Lidl GB – Best Use of Paid Social ⭐ British Gas Availability Engine – Best Use of Data: Financial & Professional Services and Best Location-Based or Proximity-Based Marketing Campaign ⭐ British Gas Search Protect – Best Use of Data: Financial & Professional Services and Best Use of Paid Search ⭐ McDonald's App Strategy – Best Integrated Campaign Congratulations to each and every one of our Performance team who work so hard to create transformative work for our clients and partners 🙌.
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The OMD Network Signals 2024 Report is now live! Our annual report delves into evidence-based consumer insights, shedding light on the perceptual and behavioral shifts crucial for 2024. From the priorities of new-age consumers and the role of entertainment in anchoring them, to the rapid fragmentation of culture and trends, and the emergence of the new AI reality. Download for free here: https://lnkd.in/eEv7c2dc #OneOMD #OMDSignals #Report
Download: OMD Network Signals 2024 Report
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Charlotte Lee, CEO of OMD APAC, has been selected to join the esteemed global lineup of industry leaders as a judge at the Cannes Lions International Festival of Creativity 2024. Serving on the Creative Strategy jury, Charlotte will recognize outstanding work that showcases exceptional interpretation of business and brand challenges, breakthrough thinking, and transformative problem-solving that resulted in a compelling creative strategy. She joins a diverse group of leaders from 54 markets to celebrate the very best in creative and effective work. Congratulations, Charlotte! #OneOMD #APAC #CannesLions2024
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OMD USA's client State Farm has been recognized as one of Fast Company’s most innovative companies in sports. Their commitment to staying ahead of the curve is evident in their strategic collaborations, like with Caitlin Clark in college basketball and Jake from State Farm. Congratulations to the teams at State Farm, OMD, and Optimum Sports for their contributions to this well-deserved honor! #OneOMD #StateFarm #Innovation
Congratulations to State Farm for being named one of Fast Company’s most innovative companies in the sports category. State Farm has always strived to stay agile in the marketplace and not focus on the what’s now but the what’s next. This past year showcased their thinking by partnering with Caitlin Clark for her historic year in college basketball and using Jake from State Farm to capture moments where sports and culture collided. We could not be more proud to be partners with State Farm as they continue to push innovation and best-in-class work in sports. Join us in congratulating our State Farm clients — Kristyn Cook, Alyson Griffin, Patty Morris, Baldwin Cunningham, and the larger State Farm team — on this incredible recognition. Thank you to our agency family at OMD and Optimum Sports for their contributions. Click here to read more: https://lnkd.in/e-JcRVjw #StateFarm #OMD #FastCompany How State Farm is redefining the way brands interact with consumers State Farm is one of Fast Company’s Most Innovative Companies in the sports category. The Kansas City Chiefs may have taken home the Lombardi Trophy in 2023, but State Farm won the Super Bowl. Skipping the typical costly TV ad, the company instead collaborated with TikTok mega-creator Khaby Lame on a pregame video challenging viewers to guess how many times State Farm Stadium—the host venue—would be mentioned during the game. The winner would win a cameo in one of Lame’s TikToks. This unprecedented use of stadium naming rights and social-first marketing not only supercharged brand awareness throughout the game, with engaged fans literally waiting for someone—the announcers, a sideline reporter, a player—to say “State Farm Stadium,” it also netted more than 220 million views and generated more than 1 billion earned media impressions. Later in the year, after Taylor Swift created a social media frenzy by appearing at new boyfriend Travis Kelce’s Chiefs game alongside his mom, Donna Kelce, State Farm saw another opportunity. The following week, Mama Kelce again made social media waves for sitting alongside a celebrity—Jake from State Farm—as the two cheered on Travis’s brother, Eagles center Jason Kelce. By using these creative campaigns to mobilize audiences and bring fictional spokespeople to life, State Farm is leveraging sports to reinvent how brands interact with consumers. How State Farm is redefining the way brands interact with consumers State Farm is one of Fast Company’s Most Innovative Companies in the sports category.
How State Farm is redefining the way brands interact with consumers
fastcompany.com
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OMD Germany, in collaboration with content creators like @fynnlukaskunz, has created an innovative CGI integration for McDonald's customers to experience "Brosterland" from the McDonald's app on Instagram during the Easter season. This cutting-edge campaign showcases the power of creativity and technology in engaging audiences in new and exciting ways. Congratulations to everyone at OMD Germany and McDonald's on this impressive achievement! #OneOMD #CGI #Innovation #CreativeMarketing
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Congratulations to all at OMD on the impressive showing in the Campaign Global Agency of the Year awards, earning nominations in six categories: Global Network, Europe, Media Agency, Agency Leader, New Business Team, and Strategic Planning Leader. OMD EMEA, MG OMD, Natalie Bell (CEO of MG OMD), Emma Withington (Chief Planning Officer of MG OMD), and the MG OMD New Business and Development Team all played pivotal roles in this achievement. Winners will be announced in June. Find out more: https://lnkd.in/gvvGxbeE #OneOMD #CampaignGlobalAOTY #Shortlisted
Campaign reveals Global Agency of the Year Awards shortlist
campaignlive.com
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OMD España has won the Gold award for Best Integrated Strategy at the BEST!N FOOD 2024 Awards for their work on McDonald's "The Most Anticipated Order" campaign. This achievement is a testament to the teamwork, innovation, and dedication of everyone involved. Congratulations to OMD Spain, McDonald's, and TBWA\ España for their passion and commitment to excellence! #OneOMD #BESTINFOOD2024Awards #BestIntegratedStrategy
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