adQuadrant

Omnichannel retail is the future of ecommerce, with 73% of brands already selling on 2 or more channels in 2024. Meeting your customers anywhere they shop will be key to keeping up with the competition this year – so how do you get started? We’re teaming up with ShipBob on Wednesday, June 5th for Omnichannel Unpacked to explore what you need to know to launch on your next sales channel. Attend our Omnichannel Roundtable session at 10:20am PT, where Jeremy Fenderson from adQuadrant will be sharing his expertise. During the event you will learn how to: Build an omnichannel supply chain that reaches new customers through online marketplaces, retail dropshipping and retail distribution Create a unified, seamless shopping experience across online, social media, or brick-and-mortar channels Effective multichannel marketing solutions to help you build trust and transparency across any sales channel Save your spot: https://hubs.la/Q02w3FkB0 

Are you maximizing your ad spend with the best Google Ads bid strategies? Explore our latest blog post to unlock the secrets to boosting your profit margins. What you'll learn: 📊 Granular Control with Manual CPC: Understand the power and limitations of manually setting your bids for each keyword. 🔧 Efficient Automation with Enhanced CPC: Learn how this strategy optimizes bids for conversions by combining manual control with machine learning. 💡 Maximize Conversions with Smart Bidding: See how Google’s automated strategies can help you achieve the highest number of conversions within your budget. Choosing the right bidding strategy can transform your clicks into profits, ensuring your ad spend delivers the best return. Check out the article by Shawn H. Assad, MBA, Strategy Lead for Search, Shopping, Display, and Video at adQuadrant, and supercharge your Google Ads strategy today! https://lnkd.in/dv6-ApVu #googleads #ecommerce

Are you ready to transform your customer journey strategy? Check out our latest article on KnoCommerce and discover how to harness zero-party data for a cookieless future. Here’s what you’ll learn: 🔍 Deep Customer Insights: Collect zero-party data through surveys to gain direct, actionable insights into your customers' behaviors and preferences. 📈 Refined Marketing Tactics: Enhance your marketing strategies by integrating KnoCommerce with platforms like Shopify, Klaviyo, and Triple Whale to bridge the attribution gap. 🚀 Boosted Revenue: Learn how one brand achieved a 75% increase in revenue by leveraging KnoCommerce data for more informed decision-making. KnoCommerce is pivotal in today’s ecommerce landscape, helping brands drive growth and improve customer engagement. Read the article by Daniel Shepherd, Strategy Lead for Paid Social at adQuadrant, and future-proof your marketing strategies. https://lnkd.in/gGtmVdwK #ecommerce #knocommerce #customerjourney

Are you leveraging lifecycle marketing to its full potential? Explore our latest article on mastering Lifecycle Marketing and discover how to transform your ecommerce strategies for success. Top Takeaways for Ecommerce Brands: 🔍 Holistic Customer Engagement: Understand the entire customer journey from awareness to repeat purchases, fostering long-term relationships. 🎯 Targeting and Personalization: Segment your audience to deliver personalized messages that resonate and drive conversions. 📈 Key Metrics for Success: Track essential KPIs like Click-Through Rate (CTR) and Customer Lifetime Value (CLV) to optimize your marketing efforts. Effective lifecycle marketing is the key to driving revenue growth and operational efficiency in today's competitive ecommerce landscape. Our article, authored by Eliza Marie Spencer, Lead Lifecycle Marketing Strategist at adQuadrant, breaks down actionable strategies to elevate your brand. #ecommerce #lifecyclemarketing https://lnkd.in/getUnbit

Are you leveraging your Average Order Value (AOV) to boost ecommerce revenue? Learn how Triple Whale's advanced analytics can transform your business insights into strategic actions for enhancing customer loyalty and optimizing revenue streams. AOV Insights to Explore: 🔍 Detailed AOV Analysis: Discover how mean, median, and mode AOV can fine-tune your marketing approach. 🎯 Strategic Pricing and Promotions: Adjust your pricing and promotional tactics with precise AOV insights. ⏰ Optimized Paid Media Spending: Enhance your advertising efficiency by focusing on key customer segments. Delve into the art of AOV with Triple Whale's robust analytics tools. Our latest article, crafted by Daniel Shepherd, Strategy Lead for Paid Social at adQuadrant, provides practical strategies that propel ecommerce success. #ecommerce #attribution https://lnkd.in/gkV68AFV

Are you effectively navigating TikTok's constant need for new creative? Our latest article tackles the challenge of "creative fatigue" and provides strategies to keep your content fresh and compelling. 🌟 Key Insights to Explore: 🔁 Ad Lifecycles & Optimum Refresh Rates: Understand the ideal duration for ads based on product type and learn how frequently to refresh your content for optimal engagement. 🔄 Signs of Creative Fatigue: Identify the early warnings that your ad is losing effectiveness and discover the metrics that prompt timely adjustments. 🛠 Strategies to Combat Fatigue: From minor adjustments to comprehensive overhauls, our article covers various methods to revitalize your campaigns and captivate your audience continuously. Mastering TikTok requires more than just active participation; it demands a deep understanding of how to continually engage users with innovative content. James Williamson, our Strategy Lead for Data & Insights, offers proven strategies that will help extend the effectiveness of your advertising through 2024 and beyond. 📈 Enhance your TikTok strategy today by exploring our detailed guide! https://lnkd.in/gqnmjsXX #tiktok #creative

Each month, our team nominates a standout colleague for the Limitless Award, recognizing someone who embodies our core values and goes above and beyond in their role. This month, we’re thrilled to announce Shawn H. Assad, MBA as our Limitless Award Winner! As the Strategy Lead for Search, Shopping, Display & Video, Shawn has been instrumental in driving success across numerous clients. A teammate shared, "Shawn is always on hand to resolve any problems, dive deep into accounts to troubleshoot, and clarify complex issues for clients, all while expertly leading his team. His ability to juggle these responsibilities is nothing short of amazing, and we are incredibly grateful for his dedication." In honor of Shawn's commitment and hard work, adQuadrant is donating $100 to Kitten Rescue in Los Angeles, a cause close to his heart. Please join us in congratulating Shawn for this well-deserved recognition! 🎉

Is your Shopify store optimized for maximum revenue? Discover the crucial role of site speed in our latest adQuadrant blog post. What You'll Learn: 🔍 Impact on Conversion Rates: Understand how even a one-second improvement can boost mobile conversions by up to 27%. 📈 SEO Advantages: Learn how faster site speeds enhance your search engine rankings, attracting more organic traffic and improving user experience. 💡 Optimization Techniques: Get actionable steps to immediately increase your #Shopify site speed and maintain optimal performance over time. Explore how optimizing your site speed can transform your business's bottom line. https://lnkd.in/gRA7m-hP

Are you maximizing TikTok to its fullest potential? Explore the world of TikTok Analytics with our latest blog and discover how to transform insights into strategic actions that elevate your brand. Key Insights You Can't Miss: 🔍 Spotlight on Follower Insights: Fine-tune your marketing efforts with detailed demographic data. 🎯 Content Performance Analysis: Learn which posts work and why, then adjust your strategy for better results. ⏰ Optimal Posting Strategies: Post when your audience is most active to boost engagement. Understanding and utilizing TikTok Analytics is crucial in today's digital landscape. Our guide, authored by Pamela Covert, Senior Client Partner at adQuadrant, breaks down the essentials and offers practical strategies to harness the power of data for your ecommerce success. https://lnkd.in/gP-Gf3ha #tiktok #analytics #marketing

How much do you really know about your competitors? Learn how to turn their weaknesses into opportunities in our latest blog post. Explore key takeaways: Uncover Hidden Gaps: Master how to pinpoint and capitalize on the overlooked advantages in your competitors' strategies. Highlight Your Unique Edge: Use insights from competitors’ offerings to sharpen your own value propositions and attract their customers. Smart Timing for Campaigns: Discover strategic timing that sidesteps the high-cost periods and maximizes your campaign's impact. Read the full insights on using competitor analysis effectively to outpace the competition, crafted by Laura Benoit, Senior Media Analyst at adQuadrant. https://lnkd.in/gurYgsmA