Top tip
If your daily budget is too low, it may take longer than 7 days for your campaign to have enough data. Check if your campaign is limited by bid or budget in your campaign bid strategy report.
After launching your campaign, you can use the data to review performance, test new strategies, and optimize for success.
To get the most out of this experience, ensure you’re signed into your Google Ads App campaigns dashboard.
App campaigns for installs have three phases. The duration of these phases may vary slightly, but each plays a vital role in the success of your campaign.
Sign in to your Google Ads account to track your campaign’s performance.