What do you do when your commercial score becomes an unexpected cult hit? You capitalize on the moment and continue the ride. Yesterday we dropped the full version of Kaleidoscope Bliss (The Nautilus® Song) by Heavy Duty Projects on Spotify. AdAge has the full story behind the social movement that inspired us to evolve a :30 track into a 2:30 streamable song.
About us
We are an integrated, luxury marketing boutique, headquartered in New York with offices in Detroit, Shanghai, Toronto and Mexico City. Founded in 2012, and part of WPP, we specialize in understanding, optimizing and amplifying the unspoken codes that contribute to the staying power of luxury brands and services. At Hudson Rouge, we provide a channel-agnostic, integrated approach and broad service offering, to clients in the ultra-competitive luxury sector. We are an agency founded with the mission of bringing together the best minds in luxury marketing and brand publishing. From concept to execution, we work on overall brand strategy, media promotion, and creative across digital, traditional, social, experiential, and emerging technology. We aim to cultivate meaning, and, in turn, meaningful work. We’re constantly looking for what’s next, while grounding ourselves in what’s relevant today.
- Website
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http://www.hudsonrouge.com
External link for Hudson Rouge
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Public Company
- Specialties
- Luxury, Creative Advertising, Branding, Marketing, Integrated Media, Brand Content, Publishing, Social Media Marketing, Digital Strategy, Brand Strategy, Media Planning, and public relations
Locations
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Primary
Get directions
New York, NY 10010, US
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Get directions
399 Heng Feng Road
28 Floor
Shanghai, 200120, CN
Employees at Hudson Rouge
Updates
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Last week, Hudson Rouge's Jon Pearce moderated an esteemed panel of luxury experts at the Italy-America Chamber of Commerce, Inc. annual Luxury Summit, presented in conjunction with KPMG US. Topics included the democratization of luxury , the value of craftsmanship in a 'dupe culture' world, the interdependency of live experience and e-retail, post-pandemic trends, and how Gen Z's approach to the world is affecting the luxury world. Panelists Fabrizio Di Martino, Director of Marketing and e-Commerce at CitizenM hotels, Stacie Henderson, CMO of the Americas for Tod's Group, and Dennis Ulrich, co-founder of Piazza Italia and former CEO of the Richline Group, provided great insights and conversation for the attendees. Thanks to Alice Biagini and Federico Tozzi for a successful summit, and @tinabfoto for documenting the event.
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Chances are you’ve never driven hands-free (legally) before. So what does it feel like? That’s the question we attempted to answer in this latest content for Lincoln, featuring Serena Williams. Many thanks to our creative partners for helping us to create this evocative picture of some very new and exciting technology, starting with director Judith Veenendaal. division7, COSMOSTREET Editorial, preymaker, Heard City, Rare Medium TV
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It takes a village, or in this case, an entire agency. Thank you, New York Festivals, for honoring our work with three bronzes and two finalists. #luxuryadvertising
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