MRM

Thrilled to have MRM listed in Forrester's recent "The Customer Experience Strategy Consulting Landscape, Q2 2024" report! As decision-makers increasingly look to #CX as a lever that can spark change within their organizations, we're excited to be recognized as one of the providers actively partnering with clients to help them unlock growth opportunities that come from creating better customer experiences. For MRM, this inclusion in Forrester's overview is an exciting reference point for our agency and the work we do to help brands build enduring relationships with consumers. Get the full overview: https://lnkd.in/eT4qTDy2 (Available to Forrester clients and for purchase) Judith Weader, Rick Parrish, Angela Lozada, Shayna Garlick Neuburg

#ICYMI: New York Festivals awarded MRM 2x Gold, 2x Silver, 3x Bronze and 6x Finalist honors! Congrats to our teams at MRM Brasil, MRM New York, MRM Detroit, and MRM Spain! Learn more here: https://lnkd.in/eA7rdJWE "Throwback Deals" - Samsung x MRM Brazil (🥇1x, 🥈1x, 🥉1x) "It's About Ducking Time" - Durex x MRM New York (🥇1x,🥉2x, 1x Finalist) "Used Barbie Dream Cars" - CarBravo x MRM Detroit (🥈1x) "Ready Player Mom" - Enterogermina x MRM Spain (3x Finalist) "Fashion Cramps" - Buscopan x MRM Spain (1x Finalist) "Mt Fuji" - Durex x MRM New York (1x Finalist) #NYF #NYF24 #CreativeCommerce

Thrilled to announce that MRM's very own Katerina Sudit will expand her leadership duties to include the remit of Global Chief Growth Officer—a dual role in addition to her Global Chief Media Officer responsibilities. “Kat's business development background is an invaluable asset that has helped build enduring brand relationships and forge connection points between clients and the specialized skillsets that lie within MRM, McCann Worldgroup, and Interpublic Group (IPG). I’m confident in this new role she will drive further synergies that will help our clients identify new opportunities,” added Kate MacNevin MRM Global Chairwoman & CEO; and McCann Worldgroup COO. With 25+ years of industry experience, Kat has proven to be an instrumental part of MRM's leadership team since joining the agency in 2022. Read more via LBBonline - Little Black Book:https://lnkd.in/ej7p3F3A 

We're excited to welcome Brian Fulton to our network in a newly created Global Adobe Solutions role. The 25-year digital solutions industry veteran joins MRM with a proven track record of driving client revenue growth, specifically with bespoke strategies that leverage Adobe Experience Cloud. Learn more in the article below.

🦆🎮 Congrats to MRM NY and MRM Spain for their #ClioHealth wins! 4x Silver, 4xBronze, 5x Shortlists were collectively earned for "It's About Ducking Time" (MRM NY) and "Ready Player Mom" (MRM Spain) at this week's ceremony from The Clios. "About Ducking Time" (Client: Durex) 2 Silver, 2 Bronze and 1 Shortlist "Ready Player Mom" (Client: Enterogermina) 2 Silver, 2 Bronze and 4 Shortlists Learn more at: clios.com/health

Thrilled to share the news that MRM is the first organization to earn a specialization in Adobe Experience Manager Assets for the Americas region! This recognition from Adobe further proves MRM’s expertise and experience across the Content Supply Chain helping clients easily find, share, edit, govern, and deliver assets across their entire enterprise.      We're excited to put this Specialization in action as a way to help our clients scale their #DigitalAssetManagement capabilities to meet the increasing content demands consumers have for more personalization.    

Winning a Bronze Effie, MRM Detroit's "Bring Us Your Talent" work for General Motors has been celebrated by the 2024 Effie U.S. judging committee as a standout case for marketing effectiveness in the automotive aftermarket category.   To bridge the automotive talent gap, this campaign's bold approach featured a Gen Z-centric strategy and a revamped optimized online experience that helped build relationships with a younger audiences by authentically reaching them at the right moment in their career decision-making journey.    Congrats to #TeamPurple for this win that tapped into the joint powers of creativity and technology.   #CX #CustomerJourney #Effie

✏️🏆 Celebrating 5x D&AD 2024 Pencils from #TeamPurple: MRM Chile — Won a prestigious Graphite Pencil, one Wood Pencil, and earned a PR shortlist (NotCo's "We Didn't Write This Campaign") MRM Brasil — 2x Wood Pencils, both in #CreativeCommerce (Samsung's "Throwback Deals") MRM Detroit — 1x Wood Pencil, also in Creative Commerce (CarBravo's "Used Barbie Dream Cars")   MRM Spain — 2x shortlists in Health (Enterogermina's "Ready Player Mom" and Buscopan's '"Fashion Cramps" Sanofi) NotCo "We Didn't Write This Campaign": vimeo.com/824757581 Samsung "Throwback Deals": https://lnkd.in/eyDXXeUt CarBravo "Used Barbie Dream Cars": vimeo.com/930453061 #DANDAD, McCann Worldgroup, McCann Worldgroup Latin America and Caribbean, McCann Worldgroup Spain

8x D&AD shortlists across Commerce, PR, Health, and Outdoor! 3x for MRM Chile and NotCo's "We Didn't Write This Campaign," 2x for MRM Brasil's "Throwback Deals" for Samsung, 1x for MRM Detroit's "Used Barbie Dream Cars" for CarBravo, and 1x each for MRM Spain's "Ready Player Mom" and "Fashion Cramps." View the rest of the 2024 #DandAD shortlist at dandad.org and stay tuned for winner's announcements.

More wins for NotCo x MRM Chile's "We Didn't Write This" campaign! Congrats to the team for earning their latest recognition from The One Show with two bronze awards. The One Club for Creativity, McCann Worldgroup Latin America and Caribbean