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add_hotel_ad_group_bid_modifiers.py
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add_hotel_ad_group_bid_modifiers.py
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#!/usr/bin/env python
# Copyright 2018 Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
# https://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
"""This example adds an ad group bid modifier to a hotel ad group.
The bid modifiers will be based on hotel check-in day and length of stay.
"""
import argparse
import sys
from google.ads.googleads.client import GoogleAdsClient
from google.ads.googleads.errors import GoogleAdsException
# [START add_hotel_ad_group_bid_modifiers]
def main(client, customer_id, ad_group_id):
ad_group_service = client.get_service("AdGroupService")
ag_bm_service = client.get_service("AdGroupBidModifierService")
# Create ad group bid modifier based on hotel check-in day.
check_in_ag_bm_operation = client.get_type("AdGroupBidModifierOperation")
check_in_ag_bid_modifier = check_in_ag_bm_operation.create
check_in_ag_bid_modifier.hotel_check_in_day.day_of_week = (
client.enums.DayOfWeekEnum.MONDAY
)
check_in_ag_bid_modifier.ad_group = ad_group_service.ad_group_path(
customer_id, ad_group_id
)
# Sets the bid modifier value to 150%.
check_in_ag_bid_modifier.bid_modifier = 1.5
# Create ad group bid modifier based on hotel length of stay info.
los_ag_bm_operation = client.get_type("AdGroupBidModifierOperation")
los_ag_bid_modifier = los_ag_bm_operation.create
los_ag_bid_modifier.ad_group = ad_group_service.ad_group_path(
customer_id, ad_group_id
)
# Creates the hotel length of stay info.
hotel_length_of_stay_info = los_ag_bid_modifier.hotel_length_of_stay
hotel_length_of_stay_info.min_nights = 3
hotel_length_of_stay_info.max_nights = 7
# Sets the bid modifier value to 170%.
los_ag_bid_modifier.bid_modifier = 1.7
# Add the bid modifiers
ag_bm_response = ag_bm_service.mutate_ad_group_bid_modifiers(
customer_id=customer_id,
operations=[check_in_ag_bm_operation, los_ag_bm_operation],
)
# Print out resource names of the added ad group bid modifiers.
print(f"Added {len(ag_bm_response.results)} hotel ad group bid modifiers:")
for result in ag_bm_response.results:
print(result.resource_name)
# [END add_hotel_ad_group_bid_modifiers]
if __name__ == "__main__":
parser = argparse.ArgumentParser(
description=("Adds an ad group bid modifier to a hotel ad group.")
)
# The following argument(s) should be provided to run the example.
parser.add_argument(
"-c",
"--customer_id",
type=str,
required=True,
help="The Google Ads customer ID.",
)
parser.add_argument(
"-a",
"--ad_group_id",
type=str,
required=True,
help="The ad group ID of the hotel ad group.",
)
args = parser.parse_args()
# GoogleAdsClient will read the google-ads.yaml configuration file in the
# home directory if none is specified.
googleads_client = GoogleAdsClient.load_from_storage(version="v16")
try:
main(googleads_client, args.customer_id, args.ad_group_id)
except GoogleAdsException as ex:
print(
f'Request with ID "{ex.request_id}" failed with status '
f'"{ex.error.code().name}" and includes the following errors:'
)
for error in ex.failure.errors:
print(f'\tError with message "{error.message}".')
if error.location:
for field_path_element in error.location.field_path_elements:
print(f"\t\tOn field: {field_path_element.field_name}")
sys.exit(1)