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More than ever, people are searching for information they can trust. In the age of AI, algorithms, and paid influencers, the majority of online shoppers have concerns about the quality and legitimacy of the discovery channels they use most. Reddit was made for this moment, filled with raw perspectives and real advice. This year at the Cannes Lions International Festival of Creativity, we invite marketers to join us in the passenger seat, traversing the conversations, rich context, and trusted recommendations that influence their choices. From the first spark of discovery to the final decision, experience the conversations that create rich worlds of contextual relevance where advertisers can find their people in the right place, at the right time—in the right context 🎯. Pre-register to attend: https://lnkd.in/eaWTuQJJ #RedditatCannes

  • The Key to Context: All roads lead through Reddit

Reddit at Cannes 2024
Matt U.

Procedural Knowledge Generator

1w

For once it seems like a blockchain could actually be useful here. If there was a way to make non fungible geotags too we could verify when and where news/information sources were created. Seems like there would also be a market for the service of verifying sources

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Andrew Dawson M.S.

Social Networks Practice Principal at Brandwatch, #SIInsider50, Columbia Grad, #SXSW Featured Speaker

1w

Can’t wait Reddit, Inc.! 😉 Rob Gaige

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