LOLA MullenLowe reposted this
LOLA MullenLowe pushes humor to the extreme in a campaign for Lynx. Cannes Lions-winning directors Koen Mortier and Joe Vanhoutteghem (who work under the shared name Lionel Goldstein) created a pair of two-minute films to promote the new Lynx fine fragrance collection. They take place in typically serious scenarios: a robbery and a funeral.