Increasing distribution of your articles

Last updated: 1 year ago

While views are one way to determine the success of a post or an article, we recommend that you first look at the conversations you're starting to determine whether your content is truly resonating with your audience.

A great way to build a community around your content is by replying to the comments on your article. You may even find inspiration for your next article from what you see in the comments.

Sharing your article in a post will also give it additional reach. We recommend that you write a few lines summarizing the article or ask a question through LinkedIn Polls to engage your readers. You can also use hashtags to help make your content more discoverable.

It's important to remember that article and post views are counted differently:
  • An article receives a view if someone clicks through to the article (that's why your headline and cover image are so important).
  • A post receives a view if someone scrolls past it in their feed.

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