Segment

Bad data is caused by: A.) Siloed systems B.) Lack of data standardization C.) Delays in data processing D.) All of the above ✅ So, how do you fix it? We explain in our new guide. 👇

Building Flexible Data Architectures for Enhanced Customer Engagement Learn about future proofing organizations to take advantage of AI breakthroughs, accelerating time to value, and solving problems through data strategy alignment. You'll get: + A pulse on the evolving landscape of data management and pillars that need to be built into your data architecture. + How modern enterprises can quickly and continuously adapt to the proliferation of tools and technologies. + The importance of creating a data strategy to evolve with the needs of your business and serve your cross-functional stakeholders.

From vision to reality. ✨ How Arduino builds personalized customer experiences using Twilio Segment and CustomerAI.

Join us tomorrow to hear from leaders at AWS, Autodesk, Cisco, The CDP Institute and Asana. They'll delve into why, and how, everything — from AI and machine learning to personalization, compliance, and privacy — is better when it’s powered by good data. Register today to get in on the action. 👇

CDP Live is just around the corner and these are 3 sessions you won't want to miss. 👀 Tune in live next Wednesday to hear what these experts from Asana, Cisco, Amazon Web Services (AWS) and more have to say about how good data and AI drive innovation and customer centricity in a digital-first world. Spots are limited so save your (virtual) seat today! → https://lnkd.in/gdSUDn8T

What's your data saying? 🤔

Join President of Segment Thomas Wyatt, alongside Cisco's Head of Data Analytics & Insights Alan Zhang, Ph.D., for a Keynote Fireside Chat at CDP Live. They'll explore how customer data unlocks the full potential of AI and keeps you ahead. Register here: https://lnkd.in/gr4SvttN

Ready to turbocharge your marketing game? 🚀 Gear up for a conversation with Asana's CMO, Shannon Sullivan Duffy, at our virtual half-day summit, CDP Live. Join us on May 22nd to discover how Asana fuels deeper customer relationships and supercharges product-led growth tactics – all while using AI. From tailored onboarding to prescriptive use cases, they’ve mastered the art of revving up success with good data. Claim your free ticket. 👇

As Google Chrome begins phasing out third-party cookies, advertisers face challenges in audience targeting. Segment offers solutions through its first-party data approach. https://lnkd.in/gwz5fhgn

AI is gaining in popularity, and for good reason. When paired with a CDP, both can provide customers with even more accurate product and service recommendations, targeted ads, personalized content, and dynamic websites. https://lnkd.in/d2dpyQup