Let's BeReal for a sec, if you haven't heard... 📢 the social app BeReal. is being acquired by hit mobile games and tech company Voodoo for €500 million. Could we be seeing further gamification of the social space? Expect to see new developments, growth, and daily users for BeReal! We especially hope to see new marketing initiatives and can't wait for their next campaign. What are you expecting? Let us know your thoughts below ⬇ #Marketing #MarketingNews #Acquisition #BeReal #Voodoo #SocialMedia #Socials #CreatorEconomy #
NeoReach
Advertising Services
San Francisco, California 4,600 followers
The world's leading global influencer marketing solutions provider and creator economy specialists.
About us
NeoReach’s mission is to bring the creator economy mainstream by empowering creators to turn their passion into a profession. The creator economy is rapidly changing the way people work, learn and interact - estimated to be a $100B+ market composed of more than 50 million independent content creators. NeoReach's business consists of creator management tools that help identify creators, allocate brand sponsorship spend, and maximize the impact of their creator partnerships. A robust data intelligence suite provides granular insights about creators and their audiences. In addition, NeoReach maintains a proprietary invite-only network with 5,000+ active creators which allows creators to engage brands and view enhanced analytics to increase their earning potential. Founded in 2014, NeoReach operates in three major areas of the creator economy: SaaS & Data Intelligence APIs, Brand Sponsorships, and a Creator Network. In addition to Brand Sponsorships, NeoReach managed Creators have successfully launched their own product lines, landed roles in TV/Film/Digital, sold NFTs, and much more! Learn more about NeoReach anytime, and find out more about our mission. NeoReach: Empowering creators to follow their dreams.
- Website
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http://neoreach.com
External link for NeoReach
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- San Francisco, California
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Influencer Marketing, YouTube, Instagram, Vine, Blogger Outreach, and Influencer Outreach
Locations
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Primary
San Francisco, California 94105, US
Employees at NeoReach
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James Michalak
Vice President of Corporate Development | Advisor
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Jesse Leimgruber
Founder | Thiel Fellow | 30u30
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P.J. Leimgruber
Co-Founder @ NeoReach | Lecturer @ University Southern California | Building a better future for content creators.
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Brendon McNerney
Chief Revenue Officer @NeoReach
Updates
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Have you heard about the Cheez-It Tostada by Taco Bell? If you've been on Instagram or TikTok this past week, chances are you have! Let's do a quick deep dive on this campaign that garnered over 11.5 MILLION TikTok views in the span of a week. Taco Bell and Cheez-it had a 3-stage approach to announce their new menu item. 1️⃣ Instagram Blackout - Taco Bell entirely wiped their socials, and then utilized creators to build hype as to what could be happening. Examples: Nick Jackson: https://lnkd.in/eeXnBeub 2️⃣ The Announcement - Taco Bell released on TikTok a video of a speaking event revealing the new Cheez-it Tostada, to a total of 3 million views. Announcement - https://lnkd.in/ew5uvVFY 3️⃣ Influencers - This is where the campaign truly sparked. All of the build-up and hype generation from the activated creators led to a mass amount of UGC creators such as Lukefoods, Sarah Margaret, reviewing the Cheez-It Tostada, with many of which receiving 2 million views each! Examples: Luke Foods - https://lnkd.in/es8qjPQV Sarah Margaret - https://lnkd.in/eijuFXpf Overall, the campaign received over 11.5 million views on TikTok, and is the perfect illustration how properly leveraging influencers can significantly boost engagement and attain stellar results.
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Let's Talk: Influencer Mapping 🗺 Influencer mapping is about finding the best creators for your brand, as finding the right influencer is what can make or break a campaign from going viral. 📈 Finding the right influencer leads to better growth, better engagement, and a solidifed partnership between brands and creators. Don't let your campaign flop, check out our blog to learn more!⬇️ https://lnkd.in/egr-armz
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📰NEWSLETTER: Ever wanted to be a mind reader? Now you can with social media competitor analyses! Read on to learn how 😉 #neoreach #thereach #newsletter #thereachnewsletter #influencermarketing #creatoreconomy #influencermarketingnews #influencermarketingnewsletter #creatoreconomynews #creatoreconomynewsletter #socialmedia #tiktok #socialmediacampaigns
Want to be a mind reader?🤯
NeoReach on LinkedIn
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It's no secret that creators shape online buying decisions, but here's how! ⬇ -58% of audience members mentioned that sponsored posts are more likely to result in them purchasing. -It takes approximately 4.32 views of an advertisement for people to decide to make a purchase. -60% of audience members believe that sponsored posts are effective for learning about new brands and products. To learn more, check out our latest report, "Swipe to Buy," now featured on Influencer Marketing Hub! 📈 🔍 #InfluencerMarketing #InfluencerMarketingHub #MarketingTrends #Reports hyperlinkedttps://https://lnkd.in/eP_TcN3D
How Creators Shape Online Buying Decisions
https://influencermarketinghub.com
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📰NEWSLETTER: HUGE ANNOUNCEMENT COMING 🍼 We're talking about family channels today, not just any family channels, the top 10 family channels on YouTube! #newsletter #neoreach #announcement #thereach #thereachnewsletter #familychannels #youtubefamilychannels #blog #influencermarketing #creatoreconomy #familyvlog #familyvlogchannels #youtube #influencermarketingnews #creatoreconomynews
We have a surprise for you...🤰😲
NeoReach on LinkedIn
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Exciting news for creators and music fans! Universal Music and TikTok have announced a new licensing agreement, marking the end of months of uncertainty. Read more about the details and community reactions in our latest blog post. Read the full article! ⬇ #TikTok #UniversalMusic #MusicIndustry #Creators #Influencers #Marketing #UMG #SocialMediaNews
UMG and TikTok Reveal New Licensing Agreement | Neoreach
https://neoreach.com
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🏅 Get ready for #Paris2024! 🇫🇷 Follow these top Olympic athletes for exclusive insights into their journey to greatness! 🌟 #Olympics #ParisOlympics #OlympicsInfluencer #OlympicsCreators #RoadToParis #AthleteSpotlight International Olympic Committee – IOC
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Throwback to when we all thought TikTok was cringe, but hey, better late than never...right? 😅 #tiktok #creator #influencer #InfluencerMarketing #SocialMediaMarketing #ContentCreation #SocialMedia
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To the moms who inspire us to dream big, create fearlessly, and influence positively - Happy Mother's Day! Your impact goes beyond likes and follows. 💖 #InfluencerMom #MothersDayLove #MothersDay #MothersDay2024 #MomPower
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