Market Defense

Market Defense is excited to announce that we’ll be attending BeautyMatter's FUTURE50 on June 20 in New York! It’s a fantastic opportunity to connect and discuss the future of beauty. Will you be there? Let’s make the most of this event—reach out to Lisa Raimondo or Vanessa Kuykendall to schedule a meeting. See you there! #MarketDefense #BeautyMatter #Future50 #BeautyIndustry #BeautyEvents #BeautyNews #BeautyBrands #BeautyBusiness #AmazonAgency

🏆 Congratulations to the incredible beauty brands featured in BeautyMatter’s Future 50! 🏆 We are inspired by the innovation and excellence of these brands that are defining the beauty landscape in 2024. From cutting-edge skincare to transformative haircare and wellness products, these brands are setting the standard for what’s next in beauty. ✨ 111SKIN ✨ Alpyn Beauty ✨ August ✨ BIOLOGIQUE RECHERCHE ✨ CurlMix ✨ DIBS Beauty ✨ Dieux ✨ DOCUMENTS ✨ Ellis Brooklyn ✨ Fine'ry ✨ Flamingo Estate ✨ Florasis ✨ Gisou by Negin Mirsalehi ✨ Glossier, Inc. ✨ GOOD CHEMISTRY ✨ Hally Hair ✨ Herbeast ✨ HigherDOSE ✨ ISAMAYA BEAUTY ✨ Jolie ✨ Kopari Beauty ✨ Lisa Eldridge Beauty ✨ Love Wellness ✨ Mad Rabbit ✨ MAKEUP BY MARIO ✨ (MALIN+GOETZ) ✨ maude ✨ MERIT ✨ Nécessaire, Inc. ✨ Not Your Mother's Haircare ✨ Odele Beauty ✨ Olive & June ✨ OneSkin ✨ OSEA Malibu ✨ Pacifica Beauty ✨ r.e.m. beauty by Ariana Grande ✨ Raw Sugar Living ✨ RMS Beauty ✨ Scotch Porter ✨ Shakeup Cosmetics | B Corp™ ✨ The 7 Virtues Beauty Inc. ✨ The Lip Bar Inc. ✨ touchland ✨ Tower 28 Beauty, Inc. ✨ True Botanicals ✨ V Beauty Pure ✨ Vacation, Inc. ✨ Victoria Beckham Beauty ✨ Youthforia ✨ ZO Skin Health At Market Defense, we are proud to support and celebrate the success of these trailblazing brands. As we grow the world’s best beauty brands on Amazon and other marketplaces globally, it’s exciting to see the innovation and leadership these brands bring to the industry. We look forward to seeing their continued success and contributions to the beauty landscape. ➡️ Read the full announcement here: https://lnkd.in/dnxRhjjA #BeautyMatter #Future50 #BeautyIndustry #MarketDefense #Innovation #Skincare #Haircare #Wellness #BeautyBrands #BeautyNews #BeautyBusiness

The beauty industry is evolving rapidly, and we were honored to be part of the WWD Beauty CEO Summit 2024. From innovative data strategies to emerging consumer trends, we gained valuable insights from industry leaders like Jane Lauder of The Estée Lauder Companies Inc., Scott McCall, former Chief Merchandising Officer at Walmart, Sharon Chuter, Founder and CEO of Uoma Beauty, and many more. Discover how brands like L'Oréal, Amazon, MAC Cosmetics, and rising stars like BROWN GIRL Jane and Tower 28 Beauty, Inc. are shaping the future of beauty. Learn about the critical importance of customer loyalty and the latest in wellness trends. 👉 Click here to read our full recap and see what we learned: https://lnkd.in/eEdP-hVu Stay ahead of the curve with Market Defense! #BeautyIndustry #WWDBeautyCEOSummit #MarketDefense #BeautyCEOSummit #CustomerLoyalty #EmergingTrends #BeautyBrands #BeautyIndustry #BeautyNews

This Memorial Day, Market Defense expresses our deepest gratitude to those who have served and continue to serve, ensuring our freedom and safety. Today, we stand united in respect and remembrance. Thank you for your service. 🇺🇸 #MemorialDay #HonorAndRemember #Gratitude #MarketDefense #MemorialDay2024

The first full day of the WWD Beauty CEO Summit 2024 has come to a close, and what an incredible day it has been! We had the privilege of attending remarkable panels and sessions, each filled with valuable insights and inspiring stories. One highlight was the "Bright Young Things" panel featuring Tai Beauchamp, Chief Brand Officer and Co-Founder of BROWN GIRL Jane, Tina Chen Craig, Founder of U BEAUTY, Amy Liu, CEO and Founder of Tower 28 Beauty, Inc., and Marcia Kilgore, Founder of Beauty Pie. They shared how they identify and create white space for opportunity in the beauty industry. Another standout session was the "Building a Super (Star) Business" panel with Kris Jenner Jenner, Anastasia Soare, CEO & Founder of Anastasia Beverly Hills, and Tommy Hilfiger, Principal Designer of Tommy Hilfiger Global. Their discussion on building iconic brands was truly enlightening. We also enjoyed Courtney Cox's panel, "The Beauty of Homecare," where she shared insights on the intersection of beauty and homecare with her brand Homecourt. Looking forward to another day of learning and networking. Day 3, here we come! #WWDBeautyCEOSummit #MarketDefense #wwd #BeautyIndustry #Networking #BeautyInnovation #Beautybrand #beautyceo #beautysummit #Beautyceosummit #beautyboss

We're delighted to be part of the WWD Beauty CEO Summit 2024, themed "Expanding Minds, Creating Opportunities." The day kicked off with inspiring opening remarks from Amanda Smith, President of Fairchild Media. We're witnessing record-breaking attendance this year—the highest in the summit's 26-year history! We also had the opportunity to listen to an insightful session with Jenny B. Fine and Marc S. Pritchard from Procter & Gamble on stage. Looking forward to more inspiring sessions and networking opportunities ahead. #WWDBeautyCEOSummit #MarketDefense #BeautyIndustry #Networking #Innovation #WWD #BeautyBrands #BeautyBusiness

We’re excited share that the Amazon Summer Beauty Haul is making a comeback alongside Prime Day this July! This event promises exclusive deals and incredible discounts across a wide range of beauty products. It's a fantastic opportunity for beauty brands to connect with a broader audience and drive engagement. 🛍️✨ Read more about what to expect here: ➡️ https://lnkd.in/ecBD6iY3 #BeautyIndustry #AmazonPrimeDay #amazonprime #beautybrands #amazonagency #SummerBeautyHaul #MarketDefense

Amazing job BeautyMatter and British Beauty Council! We are so incredibly proud to sponsor events that drive the beauty industry forward, fostering innovation and collaboration among leaders and creatives alike! #beautyindustry #Beautyevents #Beautybrands #MarketDefense

Looking forward to joining the BeautyMatter panel tomorrow to discuss the Changing Face of North American Beauty and current trends on marketplaces in the sector, thank you very much Kelly Kovack and team!

In Q1 2024, Amazon’s list of the Top 25 Beauty & Personal Care products was consistent with Q4 2023 results—largely dominated by skincare products, with makeup and body posting some modest gains. Leading this quarter’s Top 25 List was Hero Cosmetics’ Mighty Patch pimple patches, as last quarter’s #1 selling 코스알엑스 COSRX Snail Mucin 96% Power Repairing Essence dropped to #4. Click the link below for the full breakdown of Q1 insights provided by Market Defense. #sponsored #beautybusiness #beautyindustry #ecommerce #research