Brooklinen

Our friends at Good Morning America have declared OOO time and sunshine from now until Monday ☀️ Just in time for MDW, our Cabana Stripe Beach Towels and Reversible Beach Blanket were featured in this morning’s “The Right Stuff” segment, in which Lori Bergamotto gushed about Brooklinen’s assortment, especially these luxurious, hefty towels, fit for the beach or the park. 🏖️ Watch the segment to hear more about our summer picks. You can read more about our Memorial Sale here: https://lnkd.in/eGqrZCpx

How do we know Brooklinen products are the best of the best? The team at Brooklinen just took a field trip to the Textiles Lab at the esteemed Good Housekeeping Institute to find out how we measure up. 🥼🧪 Abrasion pilling testers, tensile strength machines, and standardized lighting rooms, oh my! The textile experts at Good Housekeeping put Brooklinen to the test and it did not disappoint. Watch the full video to see how our visit went and a big thank you to Good Housekeeping for hosting our team!

If you’re waffling on our new redesigned Waffle Collection, ponder no further: Wirecutter just named our Waffle Robe their favorite waffle pick in their Best Robes guide 🛀 Over the last several months, Wirecutter’s testers “practically lived in'' our Waffle Robe. Designed with an exclusive weave to Brooklinen, the robe was called a “sumptuous yet almost weightless” option by testers. Between our new Waffle Towels, Robe, and even Slippers, we might be on our way to Waffle World 🧇 You can read the Wirecutter’s in-depth review of our new Waffle Robe here:  https://lnkd.in/eiKppkf

It’s a wrap 🧖♀️ Brooklinen has secured the title of the plushest towels in town. Just ask Good Morning America! Our Super-Plush Towels were featured in this morning’s “The Right Stuff” segment, in which Lori Bergamotto walked through the best-in-class bath towels. With several towel sizes available and a lofty GSM (that’s grams per square meter), the GMA team couldn’t resist our Super-Plush Collection. You can view the full segment here to find out what makes our towels top-tier:

We’re so proud to see Coral Bourne’s leadership extend from our best-in-class People team to the Justworks 2024 Executive Customer Board 🎉 We know from experience that Coral’s input will be invaluable 👏

*taps mic* Settle in for some ASMR sleep tips from Brooklinen’s HQ team 😴 ICYMI, it’s the last day to score 20% off during our Sleep Week Sale, which celebrates the National Sleep Foundation’s Sleep Awareness Week. We’re invested in sleep year-round, which is why we tapped our very own Brooklinen team to share their sleep tips, Sleep Week and beyond. As experts in the bedding industry, Brooklinen approves of this message 😉

Brooklinen offers award-winning products year-round, but did you know Sleep Week is our bread and butter? 🧈😴 This morning, Brooklinen’s Down Comforter was featured on Good Morning America in a special Sleep Week edition of “The Right Stuff,” which showcases best-selling products curated by Lifestyle Contributor, Lori Bergamotto. Available in three different lofts, our award-winning and versatile Down Comforter was an easy pick 🎉 Check out the segment below and the full list of Sleep Week essentials here:  https://lnkd.in/dfbGB-BZ

The Oscars may be over, but that doesn’t mean that awards season is done–especially for Brooklinen! 🏆 We’re thrilled to announce that our Organic Sheet Set, Organic Cotton Quilt Set, and Mulberry Silk Bundle all secured spots in Good Housekeeping’s 2024 Bedding Awards 🎉 These prestigious awards are a highly-respected in the industry, with lab scientists testing durability, consumers testing comfort, and home editors weighing in on design for a comprehensive product analysis. We’re so proud of our team for these product wins! To read more about what makes our products award-winning, you can read the full bedding awards here: https://lnkd.in/ggwfiiwt

Brooklinen just nailed a hat trick–that is, we’ve been recognized by Forbes as one of America’s Best Startup Employers for the third year in a row 🎉  Forbes partnered with Statista to compile this list, using millions of data points based on company reputation, employee satisfaction, and growth. We’re excited to continue showing up as an exemplary employer for all the wonderful talent here at Brooklinen (and check out our current job listings if you want that to be YOU!) Read more about what makes Brooklinen a great place to work–you can find the full list of winners here: https://lnkd.in/d2BWGn-f

It’s been nearly a year since we launched our certified-fresh Organic Collection, so allow us to re-introduce our award-winning Organic Sheets. Earlier this week, our Organic Sheets were declared the best organic sheets overall in Apartment Therapy Media's Best List award series. Shopping editor Nikol Slatinska writes, “These are the PERFECT sheets for summer, or for year-round use if you’re a hot sleeper. The breathability is excellent.” Thank you AT for this exciting win! https://lnkd.in/dDiQwjCn P.S. our certified-organic collection happens to launch in new spring shades today 💚 which you can find at Brooklinen.com.