Gen Z panelists discuss their habits around media consumption: what they’re watching, when they’re watching it, how they’re finding content, and what this means for the brands looking to effectively reach this audience. Submit your questions for the panel ahead of the live roundtable here: https://bit.ly/4bu4erZ
About us
Ad Age is a daily must-read for an influential audience of decision makers and disruptors across the marketing and media landscape. Created in 1930 to cover a burgeoning industry with objectivity, accuracy, and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting. From vital print editions to must-attend events and innovative platform offerings, its industry-leading offerings include the coveted A-List & Creativity Awards, the Ad Age Next Conference, and proprietary data such as the Leading National Advertisers Report from the Ad Age Datacenter.
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http://www.adage.com
External link for Ad Age
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- Book and Periodical Publishing
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- 51-200 employees
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- New York, NY
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Employees at Ad Age
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Shana Starr
President @ Bastion Amplify | Driven Marketing Executive | Proven Team Leader | Growth Driver | Strategist | Entrepreneur | Brand Enthusiast | Built…
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Kurt Kaufer
Co-Founder & Chief Growth Officer | Investor | Advisor | Fast Co. Exec Board | IAB Agency Council | Forbes Agency Council
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Jessica Wohl
Senior Editor at Ad Age
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Brett Alter
Updates
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Watch the newest commercials from VRBO, AncestryDNA, Popeyes and more ⤵️
Watch the newest commercials from VRBO, AncestryDNA, Popeyes and more
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The Lego Group has appointed Publicis as its global media agency following a competitive review. The toy brand’s account will be handled by a bespoke team called Publicis One which is led by Starcom.
Lego Group awards Publicis its $467 million global media account
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DoorDash and General Mills celebrated National Best Friends Day with snack gift deliveries, hosted get-togethers and care packages. #ad Read more from our Publishing Partner, General Mills. https://lnkd.in/effp8YZk
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What if “The Office” was set at a Chevrolet dealership? That is the premise for a social media series from Mohawk Chevrolet, a dealership in upstate New York, which has gone viral for its mockumentary-style videos.
Behind a Chevy dealership’s viral TikToks modeled on ‘The Office’
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Entries are open for the 2024 Healthcare Marketing Impact Awards, which recognize the most creative and effective campaigns for the health care industry.
2024 Healthcare Marketing Impact Awards—everything to know before you enter
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Despite its tribal nature and shared toughness, Gen X will be uncomfortable if you make it a “thing.”
Marketing to Gen X—3 challenges every brand must overcome
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Here is a list of some of the advertising industry’s brightest young minds, from masters of AI to Cannes Lions winners.
21 summer ad interns you should know about
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Consumers care more than ever about brands’ views on political issues. But when brands take stands, they’re also more likely than ever to alienate people, even on issues that once seemed apolitical.
Brands may face backlash whether they take a political stand or not—what it means for marketing
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