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CNN International Commercial
Broadcast Media Production and Distribution
London, England 16,503 followers
About us
CNN International Commercial (CNNIC) is responsible for the business operations of CNN’s properties outside of the United States. All commercial activities for brands such as CNN International, CNN en Español, CNN Arabic, CNN Style, CNN Business and Great Big Story are aligned within the division. This encompasses the advertising sales, sponsorship partnerships, commercial content development, content sales, brand licensing, distribution and out-of-home operations, business development and marketing for the world’s leading international news provider. CNNIC is a recognised industry leader in international advertising sales and its use of award-winning commercial content, produced through its Create unit and driven by its advanced data usage and digital capabilities, has resulted in strong and enduring partnerships with many of the world’s most recognised brands. Its Content Sales and Licensing unit has relationships with more than 1,000 affiliates ranging from licensing the CNN brand through to content supply contracts as well as offering consultancy services. CNNIC has offices across the world, with key hubs in London, Hong Kong and Miami. For more information visit http://commercial.cnn.com
- Website
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http://commercial.cnn.com/
External link for CNN International Commercial
- Industry
- Broadcast Media Production and Distribution
- Company size
- 201-500 employees
- Headquarters
- London, England
- Type
- Public Company
Locations
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Primary
160 Old Street
London, England EC1V 9BW, GB
Employees at CNN International Commercial
Updates
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Ahead of World Environment Day, CNN Create Brand Studio’s Martin Laing wrote for The Media Leader UK about the importance of sustainable production, giving the behind the scenes story of how CNN International’s brand studio moved to Ad Net Zero production. To see the Create Responsibly work in action, the studio has produced the video below to show what it takes to reduce, measure and offset carbon for one of our productions. View the article here: https://lnkd.in/db_-vKDY Discover more of Create's work now: https://lnkd.in/dQpmihMs
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CNN’s Senior Paris Correspondent, melissa bell, joined Arielle Schwab, Deputy Managing Director at Havas Worldwide Paris, for an engaging and insightful discussion. Melissa shared her perspectives on global events, including the upcoming US election and its impact on reshaping the international political landscape. She also delved into former President Donald Trump’s influence and the complex dynamics of US voters ahead of CNN’s presidential debate on June 27 in Atlanta. Melissa tackled the pressing topic of AI’s growing role in media, highlighting its potential in spreading both information and misinformation. She emphasized the responsibility media organizations like CNN have in upholding truth and maintaining audience trust.
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"Journalists need to rebuild trust with their audience in the face of . . . misinformation and disinformation." Gianluca Mezzofiore, Editor, OSINT at CNN discussing the challenges and opportunities of AI, on stage with Arthur Mensch (Mistral AI), Meredith Whittaker (Signal Foundation) and Pierre Louette (Les Echos, Le Parisien) in a session dedicated to AI, Trust and Media at Viva Technology last week.
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A fantastic write-up from our Senior Comms Manager, Julien Tan, on a busy week at #VivaTech for him and our teams at CNNIC, CNN, and CNN Create Brand Studio. Truly a team effort to make this magic happen. Kudos and looking forward to next year!
Retour sur une semaine intense à #VivaTech alors que la France compte s’imposer comme leader européen de l’#IA. Parmi les sujets à la une, au-delà de l’IA, j’ai évidemment noté la volonté d’associer innovation et développement durable. Pendant ces trois journées où le parc des expositions de la Porte de Versailles était plein à craquer, nos équipes de CNN et CNN International Commercial étaient au cœur de ces conversations. 📰 Gianluca Mezzofiore, rédacteur en chef expert #OSINT à CNN a participé à une table ronde passionnante sur l'impact de l’IA pour les journalistes, aux côtés de Meredith Whittaker Signal Technology Foundation, Arthur Mensch Mistral AI et Pierre Louette Groupe Les Echos-Le Parisien. Ensemble, ils ont exploré les défis et les opportunités que l'IA offre pour l'avenir de l'information et les enjeux qu’elle pose face au scepticisme du public. Je retiendrai les paroles de Gianluca : "Le journalisme doit rétablir la confiance dans ce contexte de désinformation massive." 🌍 "Nous n’avons qu’une seule Terre. Nous faisons cela parce que c’est la bonne chose à faire." Ce sont les mots percutants qu’a prononcé Iain McDonald, directeur créatif de notre studio de production CNN Create Brand Studio, lors de sa masterclass sur les nouvelles techniques de storytelling et de production pour engager les audiences, tout en limitant nos émissions de carbone. ✈️ Anna Stewart, correspondante CNN, a mené avec brio une discussion entre Guillaume Faury Airbus, Eloa Guillotin Beyond Aero et Augustin de Romanet Groupe ADP sur la décarbonisation de l’aviation. Ils ont notamment abordé le futur mix énergétique des avions, les attentes des voyageurs et la manière de répondre au "flight shame", ainsi que les défis et les jalons pour atteindre le NetZero 2050. 🎥 Animatrice de nos émissions "Decoded" et "Marketplace Europe", Anna Stewart a également profité de ces jours à VivaTech pour interroger Maurice Levy, Werner Vogels CTO d'Amazon ou encore l’un des plus grands experts sur l’IA Yann LeCun, auteur et Chief AI Scientist chez Meta. Rendez-vous en juin sur CNN International pour retrouver ces épisodes inédits ! 🥂 En ce début de printemps, CNN a organisé jeudi soir un événement exclusif sur la Seine. Fruit d’une collaboration avec la French-American Foundation - France, cette soirée conviviale réunissait des experts de l’écosystème tech et des startups. Lors de ce moment privilégié, les invités ont pu échanger sur les dernières tendances, l’intervention d’Elon Musk à Viva Tech, mais aussi sur les préoccupations des décideurs, tout en appréciant la vue imprenable sur la Tour Eiffel. Je tiens à remercier encore une fois toutes celles et ceux qui ont rendu ces quelques jours mémorables possibles. Un grand merci à tous nos partenaires et vivement l’année prochaine ! 📷 Damien Boisson-Berçu, Viva Technology
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The availability of CNN Fast continues to grow, with the channel now available to audiences in New Zealand via ThreeNow. Speaking of the launch, CNNIC’s VP of Distribution Humphrey Black said, “We’re excited to launch CNN Fast in New Zealand. The swift video style offers a different way to keep up with CNN International’s renowned news and lifestyle content in a dynamic and engaging format. We look forward to connecting with more viewers through ThreeNow.” #CNNFast #CTV
Exciting news from Warner Bros. Discovery ANZ! CNN Fast and The Graham Norton Show FAST (Free Ad-supported Streaming TV) channels have launched on ThreeNow, offering dynamic short-form CNN content and round-the-clock celebrity stories and music from The Graham Norton Show. Download the ThreeNow app to start streaming these new channels for free! #Streaming #Entertainment #ThreeNow #CNNFast #Thegrahamnortonshow
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CNN Academy Abu Dhabi 2024 set to explore Artificial Intelligence in Journalism👩💻 Applications are now open for CNN Academy Abu Dhabi 2024, CNN’s pioneering initiative to empower and upskill emerging talent in the region with multiplatform storytelling, supported by Creative Media Authority (CMA). Artificial Intelligence will be the overarching theme for this year’s course, which will be explored in a weekly masterclass series. Hosted by CNN experts, industry leaders and academics, the masterclasses will examine the challenges and practicalities of AI, across areas including electronic ethics and cybersecurity, as well as teach participants how to build and test their own models. Find out more and learn how to apply here: https://bit.ly/3yx2L5J
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JUST ANNOUNCED: CNN will host a 2024 Presidential Debate between President Joe Biden and former President Donald Trump in Atlanta, GA. The debate will air live at 9pm ET on 27 June on CNN platforms including CNN International to reach our viewers around the world. Find out more: https://cnn.it/4al4I2G
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Take a look behind-the-scenes of CNN Create Brand Studio's latest campaign with Singapore Airlines...
Illustrated using an elegant semi-realistic watercolor style, we used the POV of a member of the cabin crew observing how passengers can unwind during a Singapore Airlines’ flight. The interactive content reveals details such as thoughtfully designed seating to curated inflight services, supporting Singapore Airlines' latest brand campaign showcasing world-class flight experiences. Visit the site: https://lnkd.in/enCuvSMF
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CNN has announced the appointment of Mike Valerio as an International Correspondent to be based in Asia. He will be responsible for reporting on key stories from the Asia-Pacific region across television and digital platforms. “Mike’s versatility, his experience in the political sphere, and his strong background in investigative reporting will provide fresh insights to regional events in this dynamic part of the world.” Ellana Lee, Senior Vice President & Managing Editor APAC, CNN International. Read the full press release 👉 https://lnkd.in/eWemfteV