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What If...? (TV series)

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What If...?
Genre
Created byA. C. Bradley
Based onMarvel Comics
Directed byBryan Andrews
Voices ofJeffrey Wright
Music by
Country of originUnited States
Original languageEnglish
No. of seasons1
No. of episodes9
Production
Executive producers
ProducerCarrie Wassenaar
AnimatorStephan Franck
Editors
  • Graham Fisher
  • Joel Fisher
Running time30–37 minutes
Production companyMarvel Studios Animation
Original release
NetworkDisney+
ReleaseAugust 11, 2021 (2021-08-11) –
present (present)
Related
Marvel Cinematic Universe television series

What If...? is an American animated anthology series created by A. C. Bradley for the streaming service Disney+, based on the Marvel Comics series of the same name. It is the fourth television series in the Marvel Cinematic Universe (MCU) produced by Marvel Studios, and the studio's first animated series from Marvel Studios Animation. The series explores alternate timelines in the multiverse that show what would happen if major moments from the MCU films occurred differently. Bradley serves as head writer for the first two seasons, with Bryan Andrews directing.

Jeffrey Wright stars as the Watcher, who narrates the series, alongside many MCU film actors reprising their roles. Marvel Studios was developing the series for Disney+ by the end of 2018, with Bradley and Andrews on board. It was officially announced in April 2019. Marvel Studios' head of visual development Ryan Meinerding helped define the series' cel-shaded animation style, which was designed to reflect the films and take inspiration from classic American illustrators. Animation for the first season was provided by Blue Spirit, Squeeze, Flying Bark Productions, and Stellar Creative Lab, with Stephan Franck as head of animation.

The first season of What If...? premiered on August 11, 2021, and ran for nine episodes until October 6, as part of Phase Four of the MCU. The second season is scheduled to premiere on December 22, 2023, as part of Phase Five, with each of its nine episodes releasing daily until December 30. The series has received generally positive reviews, with praise for the voice acting, animation, creative storylines, and scenarios, although the episodes' length and writing received some criticism. A third season, as well as a spin-off series titled Marvel Zombies, is in development.

Premise

Following the establishment of the multiverse in the first season finale of Loki, What If...? explores various alternate timelines across the multiverse in which major moments from the Marvel Cinematic Universe (MCU) films occur differently, as observed by the Watcher.[1][2] In the second season, following the formation of the Guardians of the Multiverse, the Watcher continues to explore more strange worlds, meeting new heroes and keeping the multiverse safe.[3]

Episodes

SeasonEpisodesOriginally released
First releasedLast released
19August 11, 2021 (2021-08-11)October 6, 2021 (2021-10-06)
2[4]9December 22, 2023 (2023-12-22)December 30, 2023 (2023-12-30)

Season 1 (2021)

Main article: What If...? (season 1)
No.
overall		No. in
season		TitleDirected byWritten byOriginal release date
11"What If... Captain Carter Were the First Avenger?"Bryan AndrewsA. C. BradleyAugust 11, 2021 (2021-08-11)
22"What If... T'Challa Became a Star-Lord?"Bryan AndrewsMatthew ChaunceyAugust 18, 2021 (2021-08-18)
33"What If... the World Lost Its Mightiest Heroes?"Bryan AndrewsA. C. Bradley & Matthew ChaunceyAugust 25, 2021 (2021-08-25)
44"What If... Doctor Strange Lost His Heart Instead of His Hands?"Bryan AndrewsA. C. BradleySeptember 1, 2021 (2021-09-01)
55"What If... Zombies?!"Bryan AndrewsMatthew ChaunceySeptember 8, 2021 (2021-09-08)
66"What If... Killmonger Rescued Tony Stark?"Bryan AndrewsMatthew ChaunceySeptember 15, 2021 (2021-09-15)
77"What If... Thor Were an Only Child?"Bryan AndrewsA. C. BradleySeptember 22, 2021 (2021-09-22)
88"What If... Ultron Won?"Bryan AndrewsMatthew ChaunceySeptember 29, 2021 (2021-09-29)
99"What If... the Watcher Broke His Oath?"Bryan AndrewsA. C. BradleyOctober 6, 2021 (2021-10-06)

Season 2

Main article: What If...? (season 2)
No.
overall		No. in
season		TitleDirected byWritten byOriginal release date
101"What If... Nebula Joined the Nova Corps?"Stephan FranckMatthew ChaunceyDecember 22, 2023 (2023-12-22)
112"What If... Peter Quill Attacked Earth's Mightiest Heroes?"Bryan AndrewsMatthew ChaunceyDecember 23, 2023 (2023-12-23)
123"What If... Happy Hogan Saved Christmas?"Bryan AndrewsA. C. Bradley & Matthew ChaunceyDecember 24, 2023 (2023-12-24)
134"What If... Iron Man Crashed into the Grandmaster?"Bryan AndrewsA. C. BradleyDecember 25, 2023 (2023-12-25)
145"What If... Captain Carter Fought the Hydra Stomper?"Bryan AndrewsA. C. BradleyDecember 26, 2023 (2023-12-26)
156"What If... Kahhori Reshaped the World?"Bryan AndrewsRyan LittleDecember 27, 2023 (2023-12-27)
167"What If... Hela Found the Ten Rings?"Bryan AndrewsMatthew ChaunceyDecember 28, 2023 (2023-12-28)
178"What If... the Avengers Assembled in 1602?"Bryan AndrewsA. C. Bradley & Ryan LittleDecember 29, 2023 (2023-12-29)
189"What If... Strange Supreme Intervened?"Bryan AndrewsMatthew ChaunceyDecember 30, 2023 (2023-12-30)

Cast and characters

The series is narrated by Jeffrey Wright as the Watcher, a member of the alien Watcher race who observes the multiverse,[5][6] in a similar role to Rod Serling's in The Twilight Zone.[7] Head writer A. C. Bradley said the character is "above everything else" and compared him to a viewer of the "pizza rat" video, observing and not interfering as he has "no interest in becoming friends with the rat, living amongst the rat, or doing rat things... That is the Watcher's relationship with humanity."[8] Executive producer Brad Winderbaum felt Wright's performance inspired a sense of humanity while explaining the episodes,[9] and Bradley explained that Wright was cast because his voice mixes power, charisma, and authority with a "warm personality".[8] Wright approached the character like he would a live-action role, learning as much as he could about the Watcher so his voice could reflect the character's "uniquely powerful, all-seeing, sagely presence". Wright chose a contemporary American accent rather than having the character sound like "some Oxford-educated, old, fusty guy in a tudor parlor somewhere",[7] and, aside from researching the character's comic book appearances, took inspiration from the series' tone, visuals, and animation when developing the character's voice.[10] The comic book name "Uatu" is not used in the series because this would imply that there was more than one being watching the series' events when Bradley instead wanted to focus on the narrative of "the Watcher" observing the different characters and realities and how those affect him.[11]: 12:04–13:35 

More than 50 actors reprise their MCU film roles in the first season.[12]: 2 [13]

Production

Additional production information and episode-specific content can be found at each episode's article.

Development

By September 2018, Marvel Studios was developing several series for its parent company Disney's streaming service, Disney+; Marvel Studios President Kevin Feige was set to take a "hands-on role" in each series' development,[14] focusing on "handling" the actors who would be reprising their roles from the Marvel Cinematic Universe (MCU) films.[15] One of these was an animated series for Disney+ based on the Marvel Comics run What If...?. The anthology series, which would be produced by Feige, would explore how the MCU would be altered if certain events had occurred differently, such as if Loki wielded Thor's hammer Mjolnir. The hope was to have the actors who portray the characters in the MCU films voice them in the series as well.[16] A. C. Bradley was suggested as head writer for the series by Marvel Studios executive Jonathan Schwartz after unsuccessfully pitching as a writer for Captain Marvel (2019).[12]: 1  Bradley was eager to write a Marvel film due to her love for the franchise, and felt What If...? was her opportunity to create many Marvel stories.[17] Marvel Studios was impressed that some of Bradley's ideas for the series matched concepts they were planning for films, and she joined the project in October 2018.[18]: 74 [19] Bryan Andrews, a storyboard artist on many of the major action sequences from the MCU films,[12]: 1  met with Brad Winderbaum—the Marvel Studios executive in charge of the series—about directing the series as early as 2018.[20][21] Bradley and Andrews were officially announced in their roles in August 2019.[22]

In April 2019, Disney and Marvel officially announced the series.[1] Marvel Studios had discussed adapting the What If...? comics in the past, but decided not to do so until after the conclusion of the Infinity Saga so they would have enough storylines to create alternate options of. Making the series animated allowed the studio to explore all of these ideas "unbounded".[20] Winderbaum said it was not a coincidence that the series was set for release so soon after the first season finale of Loki, which introduced the multiverse, since What If...? explores facets of the multiverse in a way that Winderbaum believed made the series as important as any other MCU property;[2] Bradley confirmed that all episodes of the series are canon to the MCU multiverse,[23] with most of the episodes taking place in their own universe.[24] The creative team of What If...? met with Loki executive producers Stephen Broussard and Kevin Wright as well as WandaVision (2021) co-executive producer Mary Livanos to establish a "rule book" regarding the multiverse, its branch timelines, and nexus events.[25]

Executive producers for the series include Winderbaum, Feige, Louis D'Esposito, Victoria Alonso, Andrews, and Bradley, with Carrie Wassenaar producing.[12]: 2  The episodes are approximately 30 minutes in length.[26] In December 2019, Feige revealed that the first season would consist of 10 episodes, and that work had already begun on a second 10-episode season.[27] However, because of the production delays caused by the COVID-19 pandemic, the tenth episode of the first season was not completed in time and moved to the second season; the second season was also reduced to nine episodes.[26] In July 2021, ahead of the release of What If...?, Alonso noted that Marvel Studios was creating an "animation branch and mini studio",[28] known as Marvel Studios Animation,[29] to focus on more animated content beyond What If...?.[28]

Work on a third season began by July 2022,[30] when Bradley revealed that the second season was her final project with Marvel Studios.[31] During Marvel Studios Animation's panel at the 2022 San Diego Comic-Con, What If...? and the other projects discussed were introduced as being part of the "Marvel Animated Multiverse".[30]

Writing

Feige explained with the series' announcement that it would take "pivotal moments" from throughout the MCU and change them.[1] Winderbaum felt it was "creatively healthy" to think of What If...? as its own parallel world that "lives and breathes on its own terms" and did not need to have exact adaptions from the main MCU or comics.[9] He added that it was liberating to work within the multiverse concept because the series could take greater risks or opportunities that other MCU projects are not afforded when they are concerned with connecting to future properties.[18]: 75  Alonso said the series was an opportunity to introduce more diversity to the MCU and take advantage of more of the 6,000 characters that Marvel Studios had access to.[21] Marvel Comics characters who have yet to appear in the MCU are not introduced in the series, but the writers considered creating new characters if it helped the story.[20] Each episode and its alternate storyline is introduced and concluded by the Watcher, presenting it as "a cautionary tale in the spirit of The Twilight Zone".[12]: 1 [7] The episode's tones vary, with some being darker or lighter than the MCU films that they play off.[32]

Despite the series' anthology format, the writers conceived a story device for the first season that allowed them to have some connectivity between the episodes;[24] this begins to be revealed in the season's eighth episode before the finale in the ninth.[33] As the writers were developing the scripts, they realized that Captain Carter would "bubble up and became more important" alongside the Watcher, and decided to revisit her story in each future season.[34] Bradley was asked to only explore "what if" concepts for existing MCU stories,[24] so Phase Four characters do not appear until the second season.[35] Some of the initial 30 concepts that were not chosen for the first season also appear in future seasons.[9][36][37] Andrews noted that following the first season, in which the "what if" concept were only small changes from what was established, further seasons were able to "expand out" beyond these small moments and "get a little bit wackier".[37]

Casting

Jeffrey Wright stars as the Watcher, who narrates each episode of What If...?

Marvel's plan for the series was to have actors who portray characters in the MCU films reprise their roles in What If...?,[16] with more than 50 doing so in the first season.[12]: 2 [13] Feige revealed half of these actors at San Diego Comic-Con in July 2019, along with Jeffrey Wright being cast as the Watcher, who narrates the series.[5][38] The additional actors reprising their roles for the first season were revealed in August 2021.[13]

Animation

The series features a cel-shaded animation style, with character likenesses based on the actors from the films such as Hayley Atwell for Captain Carter.[39] During the writing of the first season, Captain Carter emerged as a prominent character who will go on to appear in each subsequent season.[34]

Stephan Franck serves as head of animation on the series,[40] which features a cel-shaded animation style with character likenesses based on the actors from the films.[39] Ryan Meinerding, the head of visual development at Marvel Studios, developed the animation style for the series with Andrews.[8] They considered using different styles for each episode,[17] or basing the look on comic art by Jack Kirby or Steve Ditko,[12]: 3–4  before settling on a single style inspired by classic American illustrators such as J. C. Leyendecker, Norman Rockwell, Tom Lovell, and Mead Schaeffer.[12]: 3  Andrews felt this resulted in a "kind of heroic, hyper-realized, super-idealized look that feels iconic" while not being "pushed or cartoony",[12]: 2  while Meinerding felt this was a unique approach to translating cinematic superheroes into animation that took advantage of the medium's stylization without losing the realistic, "monumental and powerful" feeling of the films.[41] Disney's Lady and the Tramp (1955) was also an influence due to its lack of "harsh line work" and because they felt it was "beautifully painted".[12]: 3  Traditional 2D animation was considered, but was abandoned when Marvel could not find studios who could handle the necessary work.[20] Instead, the animation is "2.5D", with 3D models rendered with 2D lighting to appear like flat drawings.[42]

Alonso said the medium of animation allowed Marvel Studios to work with new companies around the world.[21] Blue Spirit worked on two of the first season's episodes,[12]: 4 [43] with Squeeze handling animation for four episodes,[44] Flying Bark Productions working on four,[45] and Stellar Creative Lab working on one.[46] Andrews enjoyed the opportunity to mix his knowledge of animation with the MCU, believing there was "an embarrassment of riches" in the storytelling they were able to achieve.[12]: 1 

The series' opening title sequence was designed by Perception, who sought to emphasize the series' themes by displaying "the beauty and idea of space". The sequence draws inspiration from the work of film poster artist Bob Peak, particularly his artwork for Star Trek: The Motion Picture (1979) and Excalibur (1981), and uses imagery of glass shattering to symbolize the branching of the Sacred Timeline.[47]

Music

External audio
audio icon Main Title (From "What If... Captain Carter Were the First Avenger?"/Audio Only) presents composer Laura Karpman's main theme for the series as heard on the first episode's soundtrack, YouTube audio-only video from MarvelMusicVevo's channel

By October 2020, Laura Karpman was set to compose music for the series,[48] which she called "the perfect composer playground" since she was able to reference existing MCU scores but also deviate from them.[49] Karpman and the producers were inspired by Alan Silvestri's approach to the Avengers: Endgame score for how to incorporate existing music from different MCU films. She explained that Silvestri weaved his own music into other composer's themes, and generally just touched on different elements from the existing music, so her approach for the series became "touch on [existing themes], then go on".[50] Karpman had access to the sheet music and recordings of previous MCU scores but also adapted some elements by ear. For each episode, she looked at how the story aligned with the MCU, how it deviated from the MCU, and what the story itself required musically.[51]

When writing the series' main theme, Karpman knew that the opening sequence would feature images of shattered glass. She recorded the sound of shattering glass and manipulated it to create sound effects that were added to the theme. The main melody is played on a French horn, with Karpman singing in the background as a reference to 1960s science fiction scores that featured female vocalists.[51] Additional choir is also used in the main theme, singing phrases backwards such as "what if", "Marvel", and "Stan Lee".[52] Soundtrack albums for each episode of the first season, featuring Karpman's score, were released digitally by Marvel Music and Hollywood Records from August 13 through October 13.[49][53]

Karpman is joined by her wife Nora Kroll-Rosenbaum to compose the second season.[54]

Release

What If...? debuted on Disney+ on August 11, 2021;[55] the first season consists of nine episodes that were released weekly until October 6.[26][56][57] It is part of Phase Four of the MCU.[58] The second season is scheduled to premiere on December 22, 2023, with its nine episodes releasing daily until December 30.[4] It will be part of Phase Five.[59] Winderbaum said it was their intention to release a new season of What If...? annually.[60]

Reception

Critical response

The review aggregator website Rotten Tomatoes reports a 94% approval rating with an average rating of 7.90/10, based on 104 reviews for the first season. The site's critical consensus reads: "What If...? may not add much to the larger MCU narrative, but surprising takes on beloved characters and some of the best action sequences in the entire franchise make for engaging viewing."[61] Metacritic, which uses a weighted average, assigned the first season a score of 69 out of 100 based on 16 critics, indicating "generally favorable reviews".[62]

Accolades

Award Date(s) of ceremony Category Recipient(s) Result Ref.
American Cinema Editors Eddie Awards March 5, 2022 Best Edited Animation (Non-Theatrical) Graham Fisher and Joel Fisher (for "What If... Ultron Won?") Nominated [63]
Annie Awards March 12, 2022 Best Editorial – TV/Media Joel Fisher, Graham Fisher, Sharia Davis, Basuki Juwono, and Adam Spieckerman (for "What If... Ultron Won?") Won [64]
Critics' Choice Television Awards March 13, 2022 Best Animated Series What If...? Won [65]
Golden Reel Awards March 13, 2022 Outstanding Achievement in Sound Editing – Non-Theatrical Animation Various[a] (for "What If... Doctor Strange Lost His Heart Instead of His Hands?") Nominated [66]
Hollywood Critics Association TV Awards August 14, 2022 Best Streaming Animated Series or TV Movie What If...? Nominated [67]
Dorian Awards August 17, 2022 Best Animated Show What If...? Nominated [68]
Primetime Creative Arts Emmy Awards September 3–4, 2022 Outstanding Animated Program "What If... Doctor Strange Lost His Heart Instead of His Hands?" Nominated [69]
Outstanding Character Voice-Over Performance Chadwick Boseman (for "What If... T'Challa Became a Star-Lord?") Won
Jeffrey Wright (for "What If... Ultron Won?") Nominated
Golden Trailer Awards October 7, 2022 Most Innovative Advertising for a TV/Streaming Series What If...? Nominated [70]
[71]
Saturn Awards October 25, 2022 Best Animated Series What If...? Nominated [72]

Documentary special

Main article: Marvel Studios: Assembled

In February 2021, the documentary series Marvel Studios: Assembled was announced.[73] The special on this series, Assembled: The Making of What If...?, goes behind the scenes of the making of the series, and was released on Disney+ on October 27, 2021.[74]

Future

Marvel Zombies

In November 2021, a Marvel Zombies animated series was announced, with Andrews returning to direct and Zeb Wells serving as head writer, focusing on "a new generation of heroes" battling zombies.[3] It is a continuation of the reality first introduced in the fifth episode of What If...?, that "look[s] at that universe with a different lens".[75] It is scheduled to debut on Disney+ in 2024,[76] and will consist of four episodes.[77]

Potential projects

Winderbaum said there was potential for the variant characters in the series to appear in live-action, just as "what if" concepts from the Marvel Comics eventually made their way into the main comics continuity.[20] Andrews and Hayley Atwell both expressed interest in a live-action film starring the latter as Captain Carter,[78] though Atwell wanted the right creative team that could "pave the way for [Carter] to tap into the cultural consciousness of today and become a modern heroine of our times".[79] Atwell first reprised the role in live-action in Doctor Strange in the Multiverse of Madness as an alternate version of the character from Earth-838 (separate from the versions seen in What If...? and the main MCU) who is a member of the Illuminati.[80] A spin-off series centered on Star-Lord T'Challa had been in development but was left in "limbo" after Boseman's death.[81]

Notes

  1. ^ Mac Smith, Bill Rudolph, Alyssa Nevarez, Cheryl Nardi, Anele Onyekwere, Tom Kramer, John Roesch, and Shelley Roden

References

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External links

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