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Empower your team with best-in-class marketing mix models and drive better business outcome
Meridian is an open-source MMM built by Google that provides innovative solutions to key measurement challenges
Built for purpose
Meridian was built to enable privacy-durable, advanced measurement while meeting marketers where they are
Innovation
Evolving MMM to meet the direction of modern marketing
Transparency
Delivering an open-source code and methodology papers to empower users
Actionability
Enabling end-to-end actionability with richer data, methodology guidance, and budget optimization
Education
Supporting modelers through the MMM cycle with comprehensive technical documentation
Drive Better Business Outcome
Trusted by industry leaders
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