whiteGREY

The same spirit at a new brand, you can now find us over at AKQA. Thank you to all those we’ve met along the way as whiteGREY, you have been invaluable pieces of #tensioncreatesextraordinary. We can’t wait to see you in our AKQA future.  

Dynamic Duo Heli M. (Senior Project Manager) and Elizabeth Kerr (Account Director) attended the Women Who Innovate event, one which serves as a platform for women across different industries to converge; from women's sports, neuroscience, social media, to FMCG and crypto blockchain. At the event, women exchange experiences, challenge conventions, and collaborate on shaping future visions, this year, with a special emphasis on the technological landscape.  Thank you to Geena Dunne and team for the organisation of such a significant event, and speakers Stephanie Rudnick, Camille Goldstone-Henry and Ev Liong for their pivotal work and in sharing with such candour and inspiration.  Follow the Women Who Innovate page to register for future trailblazing events. 🔥 #tensioncreatesextraordinary 

As a creative technology agency, we have always strived to deliver extraordinary digital experiences, helping to shape the most established to challenger brands. Our partners at WP Engine have shared some of our most innovative work using their platform, and we’re pretty pumped about them. 👊💥 From headless applications to managed multisite architecture, and data intelligence tools to tools to help the buying process, they’re all in there! Have a look at our case studies here: https://lnkd.in/gaN56RSp #tensioncreatesextraordinary

She’s one of 30 under 30, she’s our extraordinary Account Director, she is Tracy Trieu!! And she is the MOMENT! 🏆 Congratulations Tracy, our golden girl, enjoy this moment! 🏅💛 B&T https://lnkd.in/ewxUQ3AK

We’re so proud to have launched our latest work with Red Rooster - crave_ware, an AI-powered technology solution that satisfies Australia’s chicken cravings in real time. Jono Casley our Chief Technology Officer said it best, “As the original Aussie Chicken Shop Red Rooster knows chicken cravings like no one else. It dedicates all its smarts and ingenuity to satisfying them. So, what better way to increase brand consideration and get consumers to choose Reds as their chicken of choice than by plugging directly into their appetite?”. So next time you're hungry, let your stomach do the ordering - www.crave-ware.com #tensioncreatesextraordinary 

"The Stable’s series of powerhouse women for #IWD. The Stable, and the people who nominated them, want to applaud the grit, guts and gumption that exist in women at every level. We hope our powerhouse women will inspire everyone to see people, not their gender, in their colleagues, clients, friends and partners." We're super thrilled to see our very own General Manager, Justine Leong representing in today's edition, and on the eve of #IWD2024! #powerhouse #women

Our very own Extraordinary Isobelle (Iz) McGrath spoke to AdNews Australia on the debate between technology and humanity in advertising creativity.   “If the era of mass-produced 'creativity' has dawned, a question lingers - can we truly be replaced?”   We’re feeling slightly better about the AI takeover, thanks Iz.   Read the full article here: https://lnkd.in/g3zN-7sW

Voting for B&T’s 30 Under 30 People’s Choice Award is live and we have some stellar candidates! Vote now here: https://lnkd.in/gUMYv2BR (ps. The link only works once) Some Extraordinary whiteGREY’ers: Mads Catanese, Copywriter Georgia Brockett, Social Creative Enid Sung, Strategist Tracy Trieu, Account Director   Pick your Adland young gun, and may the odds be ever in your favour!   #tensioncreatesextraordinary

As an AFR Most Innovative Company, we aim to approach everything we do with an ambition to do more for innovation. The Hope Narratives designed for The Missed Foundation (formerly known as MPAN) is one we’ll always be proud of. It was a new way to help frame conversations for those with missing loved ones, an innovative modular language system. We’ll always be thankful for Loren O'Keeffe and her passion. A shout out right back to Good Design Australia. Read more on the Good Design Award winning work here: https://lnkd.in/dpNUtcEv   #tensioncreatesextraordinary

What better way to kick off 2024 than with being named B&T’s Monthly New Business Bronze Creative Agency?! Thank you to our Extraordinary whiteGREY’ers for keeping us, well, Extraordinary. Thank you B&T. Momentum’s on a roll and February is looking bright, let’s go!   #tensioncreatesextraordinary