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I am pleased to share the latest GfK Media Measurement white paper on AI. We discussed this hot topic with a range of stakeholders across the media industry to see how AI is being used now and it's likely impact in the coming months. https://lnkd.in/em7VwkuY

🌐 Unlock the future of media with AI. Dive into our 2023 Media Measurement roundtable white paper to hear from leading experts at the BBC, McKinsey, Meta and more as they discuss AI’s transformative power. Discover its effects on content creation, advertising, and the broader media landscape. Ready to be at the forefront? Get your copy 👇 #GrowthFromKnowledge #MediaMeasurement #media #advertising #generativeai

Gone are the days when agencies charge you to generate ad copies! Leverage on AI tools outside there to generate your ad for free, including image ads for Meta

In our efforts to embrace generative AI in the business world, it's important to hear real-world examples of how AI can help enhance and improve the work humans do to make our lives a bit easier and elevate the work we're doing. When it comes to marketing strategies and creative teams, AI can actually help quickly fix errors, identify underperforming content, and even calibrate for your audience in-flight. Tara DeZao (she/her) explains how in CMSWire. #generativeAI #AI #marketing #CX

Exciting news for all the creative minds out there! Google has launched new generative AI tools that will enhance your storytelling on YouTube and Google. One of our most exciting products, Demand Gen, now enables you to test new creative concepts more efficiently. This means experimenting with new types of images or building your creatives from scratch has never been easier! Check out the link to learn more about this cutting-edge technology. #genAI #Google #CreativeAI

The future of ad creative creation with Generative AI. This groundbreaking technology is revolutionizing the advertising industry, enabling brands to effortlessly generate engaging and tailored ad content. Say goodbye to tedious manual processes and hello to efficient, data-driven campaigns. By harnessing the power of Generative AI, brands can unlock endless possibilities, streamline their creative workflow, and deliver personalized messages to their target audience. Embrace the future of advertising and redefine your creative process today. Read more https://lnkd.in/g-V8wwft Share your thoughts! #GenerativeAI #DataDrivenMarketing #FutureOfAdvertising

In the ever-evolving landscape of digital advertising, a groundbreaking transformation is underway, and it goes by the name of generative AI. As we venture into this brave new world of advertising, Google is at the forefront of this revolution, harnessing the power of generative AI to redefine how businesses connect with their audiences. With unprecedented capabilities in content generation, personalization, and optimization, Generative AI is leaving an indelible mark on the Google Ad segment, promising a future where advertising is smarter, more engaging, and more effective than ever before. Let's dive deeper into the remarkable impact of generative AI on Google Ads and explore the exciting possibilities that lie ahead. 🚀 #GenerativeAI #GoogleAds #DigitalMarketing #AIRevolution

What if AI in marketing could quickly fix errors or identify underperforming content or even calibrate your audience while in-flight? Pega's Tara DeZao explains how generative AI is changing the game for creative operations.