Washington Journal of Law, Technology & Arts’ Post

Check out the latest blog by Stella Haynes Kiehn! Momofuku's attempt to trademark "Chili Crunch" sparked a debate between federal trademark law and cultural significance, leading to a public apology from Momofuku founder David Chang amidst accusations of trademark bullying. Momofuku's decision to no longer enforce the mark reflects the impact of public opinion, particularly within the AAPI community, on trademark disputes in the age of social media. https://lnkd.in/ggMRZzbu #WJLTA, #UWlaw#Momofuku, #Trademark, #ChiliCrunch, #ChiliOil, #Cooking

Momofuku’s Chili Crunch Oil Catastrophe

Momofuku’s Chili Crunch Oil Catastrophe

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