Stephen Yaseen’s Post

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Happy New Year Fam🫶 We are revived and ready! Digitalshero is back to boost your brand with a touch of magic. Let's make those impressions stick and clicks count. ✨️ Hit us up on [email protected] to start. #Digital #Digitalshero #Brands #socialmediamanagement #digitalmarketing

A brand we onboarded with had a signup rate of 2.1% 🥶 they were doing a standard 10% signup offer and it was performing horribly. We tested various designs, offers etc… over 2 months and found a massive winner. $15 off their first order over $150 - we revamped their entire evergreen offer and flow structure to support this. The feedback we received it was felt like a bigger / better offer. This offer popped off - the brands AOV was $123 but with the new offer it jumped to $162 and their sign up rate increased to 9.7% The kicker? % it’s the exact same - the brand didn’t give up any extra margin and in fact came out ahead. Sometimes it’s just continuous testing until you find a clear winner that works for your brand or product. To note - we have brands that crush it with a 10% off and brands that don’t. Don’t ever just try copy pasting your offer because it works for someone else. Do your own testing until you find something that wins.

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A brand we onboarded with had a signup rate of 2.1% 🥶 they were doing a standard 10% signup offer and it was performing horribly. We tested various designs, offers etc… over 2 months and found a massive winner. $15 off their first order over $150 - we revamped their entire evergreen offer and flow structure to support this. The feedback we received it was felt like a bigger / better offer. This offer popped off - the brands AOV was $123 but with the new offer it jumped to $162 and their sign up rate increased to 9.7% The kicker? % it’s the exact same - the brand didn’t give up any extra margin and in fact came out ahead. Sometimes it’s just continuous testing until you find a clear winner that works for your brand or product. To note - we have brands that crush it with a 10% off and brands that don’t. Don’t ever just try copy pasting your offer because it works for someone else. Do your own testing until you find something that wins.

A brand we onboarded with had a signup rate of 2.1% 🥶 they were doing a standard 10% signup offer and it was performing horribly. We tested various designs, offers etc… over 2 months and found a massive winner. $15 off their first order over $150 - we revamped their entire evergreen offer and flow structure to support this. The feedback we received it was felt like a bigger / better offer. This offer popped off - the brands AOV was $123 but with the new offer it jumped to $162 and their sign up rate increased to 9.7% The kicker? % it’s the exact same - the brand didn’t give up any extra margin and in fact came out ahead. Sometimes it’s just continuous testing until you find a clear winner that works for your brand or product. To note - we have brands that crush it with a 10% off and brands that don’t. Don’t ever just try copy pasting your offer because it works for someone else. Do your own testing until you find something that wins.

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#branding #marketing #strategy #creativity #introspection #thinking The year-end is the usual time to take stock of things. But why must we revert to the same old, same old queries? Questions which lack the impetus to provide springboards for inspiration and insight. And all such introspections, also somehow seem to be burdened with vibes of solemnity and seriousness. Here's ushering in some levity, in an important process. Which can go so much further, when infused with a dash of wit and irreverence. A happy New Year in advance, and may your thinking always be your greatest asset. Prof. Chandradeep (CD) Mitra Vaneet Chhibber Preeti Sawhney Siddharth Deshmukh Sonali Khanna Saumya Chattopadhyay Geetanjali Saini Vidyanath Vaddi Pallavi Mathur Lal Manisha Kapoor G V k Samson Srikanth Raman Albert Pereira Meghna Girohtra Ajay Verma Chandana Agarwal Rahul Jauhari Harshad Rajadhyaksha Vinie Alex Stalin Mohapatra Sudha Shirodkar Iyer Ashwani A.