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Digital Marketing | Web Development | SEO

The Reddit blackout protest is showing how important user-generated content is.   8,000 subreddits with millions and millions of followers have gone dark to protest changes to Reddit's API pricing, which is putting some third-party developers out of business.   Now, imagine you're someone looking for tips on how to beat the new Zelda game.   Without Reddit and the communities producing UGC, you will most likely have to rely on publisher-generated content created by a small group of individuals, most likely a gaming website. This means you are getting less information, with a less authentic feel and higher bias.   UGC enables users to pool knowledge, build credibility and is the foundation on which online communities are built. Without it, they simply can't function. As the protests continue, it will be interesting to see how the content tap being turned off and the changes to the API pricing affect Reddit's business/brand reputation over the next few weeks.   https://lnkd.in/eXMT9fCg   #reddit #ugc #technews #usergeneratedcontent #redditprotests

Reddit CEO tells employees that subreddit blackout “will pass”

Reddit CEO tells employees that subreddit blackout “will pass”

theverge.com

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