Chief Research Officer | Applying Advanced Analytics to Big Data| All-Media Expert | Bridging Creative and Media
https://lnkd.in/ePq-hzG8 What a big day!! I’m proud to announce that not only am I starting a new role at iSpot as their Chief Research Officer, with the goal of creating a media future underpinned by modern TV measurement and currency, but I'm also the winner of the 2023 American Marketing Association prestigious Charles Coolidge Parlin Marketing Award! I’m honored to be just the second woman – legendary Faith Popcorn won this 30 years ago in 1993 – to be given this award in 80 years. Marketing research has a rich history of pioneering women and I’m grateful the AMA has recognized that by bestowing this award on me. Equally excited to lead new currency initiatives across linear and streaming for iSpot! I also want to thank some of the people that made this award possible: J. Walker Smith for nominating me and Bill Moult, Linda Dupree, Jim Spaeth, Don Gloeckler, Joan FitzGerald, Alice K. Sylvester and Carl Spaulding for their wonderful testimonials. #CharlesCoolidgeParlinAward, iSpot.tv
Exciting news! 🎉 iSpot proudly introduces Leslie Wood, an industry pioneer, as our new Chief Research Officer. With her guidance, we are set to shape the future of modern TV measurement and currency, not just for ourselves, but for the entire industry! Let's also take a moment to celebrate Leslie's remarkable achievement. Today, she stands as the proud recipient of the 2023 American Marketing Association's prestigious Charles Coolidge Parlin Marketing Research Award. This accolade marks her as only the second woman in the past 80 years to receive this esteemed honor. Congratulations 🏆, Leslie! Your accomplishments inspire us all. Learn more about Leslie and her new role, here: https://lnkd.in/eg4zf9VG
Maria Kalligeros
10mo
Congratulations on both accomplishments! What an honor to receive the same award as the remarkable Faith Popcorn. But only the second woman in ... 80 years! C'mon AMA!
Linda Dupree
10mo
What a satisfying day, Leslie. You’ve joined the company of marketing giants by winning American Marketing Association's 2023 Charles Coolidge Parlin Marketing Research Award. This celebrates your incredible past contributions. But we also get to celebrate your future work – which will be groundbreaking – with your new role at iSpot.tv. Congratulations!
Andrew Littlewood
10mo
Conclusive proof that you are the best Leslie - well done!!
Patti Wakeling
10mo
congratulations
Congratulations Leslie! And good luck on your new endeavor!
Jenn Pizzurro
10mo
Congrats Leslie!
Congratulations, Leslie!
Double congratulations, Leslie!
Cecilia Dones
10mo
Very excited for you Leslie Wood. Your work will help to drive much insight for the industry.
Consultant, Author, Speaker, Lecturer, Researcher (former Professor and University Administrator)
10moCongratulations. We’ll deserved.