L’OCCITANE Group’s Post

Nature provides the ingredients. Science drives the results. Now Positive Luxury has awarded the Butterfly Mark🦋. Irene Forte Skincare is a Real Changemaker for the second time ⬇️ Offering high performance, natural skincare proven by clinical and consumer trials to be both effective and gentle on skin, Irene Forte Skincare is driven by a principle of ’Natura e Scienza’ – nature and science. The founder, leader and driving force behind the brand is Irene Forte, whose vision of the company as part of a wider system of people, organisation and the environment has led to their commitment to sustainable practices. This commitment has enabled Irene Forte Skincare to receive Butterfly Mark🦋 certification for the second time. Because the Butterfly Mark🦋 is a living certification, certified brands must re-earn it every two years. To achieve Butterfly Mark re-certification, companies must achieve a minimum score of 50% across Environmental, Social and Governance criteria. For each of these areas, discover below how Irene Forte scored and how much the brand’s score has improved since commencement of re-certification: ➡️ Environment | 🦋 64% total score | 📈 +64% ➡️ Social | 🦋 67% total score | 📈 +56% ➡️ Governance | 🦋 51% total score | 📈 +4% The dedication to improving the already strong foundations of Irene Forte Skincare’s sustainability approach is demonstrated in these remarkable scores, awarded for their work to: ✅ Sustainably sourced ingredients – the majority from their own organic farm in Sicily where thousands of new plants are planted each year, rainwater is harvested, and renewable energy is derived from solar panels ✅ Collaborate with suppliers who share their values. All production is kept in Italy, using Italian suppliers and employing local artisans to create their collateral and special gift packaging. ✅ Develop robust Human Resources policies, including for diversity, equality and inclusion, and to ensure staff are provided a healthy environment, physically and emotionally ✅ Implement a formalised Corporate Social Responsibility policy, and demonstrate accountability by publishing ESG information publically Learn more about Irene Forte Skincare: https://lnkd.in/e4NaCneJ . . #choosethebutterfly #butterflymark #ESG #sustainability #luxury #beauty #skincare

Did you miss this? This week we are revisiting Fabien Deswarte speaking on the sustainability commitments of L'Oreal Group, their transformation approach and what partnerships they are looking for to help meet their ambitious goals. From responsible water use to concerns with protecting biodiversity, this is a great look at how big brands should be leading the way. 🌱 https://lnkd.in/eTUC7c67 #Sustainability #SustainableDesign #Loreal #WorldBioMarkets #LorealForTheFuture View presentation slides in the comments 👇

Love seeing all the trend spotlights from #expowest.💡 Whether its food, drink, ingredient or packaging trends, it's interesting to see the show from different perspectives. Check out this one from Marketing By Design that focuses on sustainability messaging on the front face of packaging. ⬇️ "The front face of packaging has become a powerful canvas for brands to communicate their values and connect with environmentally conscious consumers." 🙌 What other packaging trends did you notice in #Anaheim? #expowest #sustainability #packaging #naturalproducts #cpgindustry

You’ve probably heard of Haeckels - the natural skincare and wild fragrance company whose products are inspired by and from the beaches of Margate. Driven by the need to tackle the huge issue of waste, everything Haeckels does is with purpose and with an ‘ocean first' philosophy in mind. In our latest #ThisWayForward interview, we spoke to Sustainability Lead Tyler Halliday to learn more about Haeckels, how they’re reducing their impacts on people and the environment, and tips on how others can do the same. Read it here: https://lnkd.in/eiZinVvj #BCorpMonth

🧵Textile Talks Ever wondered about the real impact of sustainability on consumer behaviour? According to the findings from the Boston Consulting Group (BCG) in their "Consumer Sentiment Survey 2023", only a modest 33% of Portuguese consumers actively consider the environmental impact when making their purchasing decisions. (Source: T Jornal) A thought-provoking insight, isn't it? 💭 Here at Lurdes Sampaio, we're not just observers; we're catalysts for change. In our relentless pursuit of a greener future, we've implemented a range of initiatives and proudly obtained certifications that supports our commitment to sustainability. One such recognition is the prestigious "A BETTER WAY" certificate, an initiative by Premiére Vision, which stands as a testament to our dedication to environmentally conscious practices. 🌿 Let's work together to create a sustainable future and make our world a better place, one textile choice at a time. Join us in our mission to create a more sustainable tomorrow. Are you in? 💪 #SustainableTextiles #EcoFashion #GreenFuture #LurdesSampaio

🌱✨ Cultivating Connections: How Festivities Drive Sustainable Community Living ✨🌱 In the tapestry of sustainable community living, festivals and gatherings serve as vital threads, weaving together bonds that strengthen our commitment to environmental stewardship. Beyond mere celebration, these events foster a sense of unity and purpose, igniting collective action towards a greener future. At the heart of this movement lies the recognition that collaboration is key—a sentiment deeply echoed in initiatives like AHANA, a sustainable fashion platform carving a path towards eco-conscious living. AHANA embodies the ethos of sustainable community living by intertwining fashion with environmental responsibility. Through its innovative approach to fashion, AHANA not only offers stylish alternatives but also cultivates awareness about the impact of clothing choices on our planet. By advocating for mindful consumption and supporting ethical practices, AHANA inspires individuals to become active participants in the sustainability journey. Join us in embracing the spirit of sustainability! Let's celebrate our interconnectedness and commitment to a healthier planet. Explore AHANA's sustainable fashion offerings and take a step towards making conscious choices that benefit both you and the environment. Together, let's weave a brighter, more sustainable future—one festivity at a time. 🌍💚 #AHANA  #Bethecatalystforchange #Govocalwithlocal #SustainableLiving #CommunityEngagement #FashionWithPurpose Aparna Bhatnagar Saxena | Dinny Jusuf | Utsa Ghatak Sanyal | Islamy Raisha Azzahra | Christ A S. | Javier Warganda | Daniela Juwita | Alda Namira

#TrendAlert: Sustainability in beauty products is more crucial than ever! To meet the needs of today's eco-conscious consumers, here are the key sustainability criteria: ✅ 100% Natural Ingredients ✅ Environmentally Friendly Formulas ✅ Cruelty-Free Practices ✅ Eco-Friendly Manufacturing Consumers are shifting towards a greener path, with plans to increase spending on products that prioritize natural ingredients and sustainability. What's even more remarkable? Gen Z and Millennial consumers, renowned for their brand loyalty, are ready to invest more in beauty products from sustainable brands. If a product lacks social responsibility, half of them won't hesitate to switch. An overwhelming 88% of today's and future consumers demand data-backed transparency to trust sustainable claims. Come join us at the #SustainableCosmeticsSummit (organized by Ecovia Intelligence (Organic Monitor) ) to discover how FairWild can significantly impact your sustainability efforts and how to improve your connection with consumers. #beautyindustry #fairwild #sustailablewildsourcing #sustainablecosmetics

💚 New Impulses, Proven Goals: What Drives the Sustainable Beauty Industry 💚 More sustainability programs and standards, new technologies and new product formats are shaping the cosmetics industry. A greater emphasis on biodiversity and consumer behavior are also aspects that are becoming increasingly important. Let's take a closer look at some of the key trends in our latest blog post: https://lnkd.in/epV9Hnrr #sustainability #beauty #beautytrends #naturalcosmetics #sustainablebeauty #beautyindustry

- The Estée Lauder Companies Inc.’s Chief Sustainability Officer, Nancy Mahon, discusses the corporation's commitment to sustainability, outlining overarching goals in energy, water, sourcing, and packaging. With a background in nonprofit work, Mahon emphasises the private sector's role in driving innovation in the beauty industry's sustainability efforts. - Consumer preferences for sustainability vary regionally, with Europe focusing on ingredient transparency, the UK prioritizing carbon footprint reduction, and the US showing interest in sustainable packaging. Estée Lauder adapts strategies, such as a carbon calculator and sustainable store designs, to meet these regional demands. Mahon highlights the corporation's efforts in product evolution towards organic and natural ingredients, refills, and reduced packaging waste, addressing concerns about the beauty industry's resource consumption. Read the full article on Fast Company: https://lnkd.in/eVQ492iN #chiefsustainabilityofficer #sustainabilityleaders #corporatesustainability #sustainablebusiness #sustainablebeauty

So, this is a slightly controversial post. It's really jarring seeing brands jump on the #earthday bandwagon with very lightweight sustainability claims. We try to look at things through a consumer lens as much as possible. Listen up people – consumers see straight through it. On top of that, it's frankly damaging to your brand. If you want to shout about your brand's sustainability – only do so if you are in the top 1% of your industry. That’s not to say that raising awareness of #EarthDay is not important – it is. But perhaps honesty from brands about where they are on the journey and where they want to get to will have a far more positive effect on your brand perception. Consumers are super smart…don’t forget it. We enjoyed a couple of things we saw this week on this subject. One was Cano Water® calling out #greenwashing (well-done team). The other was Russ Wakeham from Two Drifters Distillery talking about how much noise there is from brands about the sustainability of packaging but not taking ownership in improving the sustainability of in-house elements such as distilling. Two Drifters have the license (as does Canowater) to talk sustainability at their brands but are instead highlighting (authentically we might add) where the industry needs to head. Let's flip the narrative and be honest about your journey - candidness holds far more weight. #earthday #drinksmarketing #drinksindustry #beverageindustry #sustainability https://lnkd.in/gzwpcNNX