Ipsos’ Post [Video]

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🌎 Gen Z: The first truly global generation, yet shaped by local nuances. While 58% of Americans recognize the term "Gen Z," awareness drops to 24% in China and only 8% in India. Understanding these cultural and historical differences is vital, as is recognizing the diverse values and expectations within this generation. And "baby boomer" concepts may not resonate everywhere!  For effective communication and product development, embrace generational diversity. Dive deeper into our Generations report 2024: https://lnkd.in/eHihSmFy #GenZ #GlobalGeneration #Diversity #IpsosGeneration

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