Future’s Post

While I can probably see where they are coming from, it's evident that sensitivity and cultural awareness are paramount in marketing initiatives. As professionals in the industry, it's crucial for us to learn from such oversights are strive to create inclusive and emphathetic campaigns that resonate with audience. Insensitive portrayals of sensitive topics such as domestic violence and body image not only alienate and offend audiences but also damage brand reputation and erode consumer trust. In today's socially conscious landscape, consumers expect brands to demonstrate social responsibility and ethical integrity in their marketing communications. By prioritizing inclusivity, empathy, and respect in our campaigns, we not only foster positive brand perception but also contribute to a more inclusive and empathetic society. How do you ensure your marketing campaigns are culturally sensitive and inclusive? How do you ensure your brand's messaging resonates with diverse audiences while avoiding potential pitfalls? #MarketingEthics #SensitivityInAdvertising #BrandResponsibility #InclusiveMarketing #LinkedInDiscussion https://lnkd.in/g9wpBXXf

It's almost 4 years since I decided to close the doors on one career and step into another. The timing felt right and I was passionate about making a difference to the lives of women around the world who like me, had felt shame about what was going on behind closed doors and feared speaking up. Brené Brown inspired me to take powerful steps by recognizing that shame can empower you by: ✨ Recognizing, naming, and understanding shame triggers. ✨ Identifying external factors that lead to feelings of shame. ✨ Connecting with others to receive and offer empathy. ✨ Speaking about our feelings of shame with others. The idea behind launching Powerful Steps was to share my story to inspire, encourage and empower other women to step into their power. Like many corporate women, I didn’t want to seek help or speak out because of shame for the situation I found myself in. I started to share my truth because it helps other women know that they’re not alone. This is what really drives me to make a difference. Powerful Steps is now a global community that helps women identify where they want to be and how to get there, as well as providing a community of people who will support you. We have empowered thousands of women to stand in their truth and not be afraid to lead, disrupt and step into theoir power. This interview with The Primer Anna Saunders laid the foundation for my business and it's success. I trust by re-sharing it today it helps another claim their crown too. Much love, TORY xox #leadership #powerfulsteps #standup Katherine Bishop Pip Stocks Jacine Greenwood Jackie Baron Monique van Tulder Brooke Schnittman, MA, PCC, BCC Hilary DeCesare Natalie Flynn Suzie Betts

https://lnkd.in/eeC34rCw 'Brazil must be a country for entrepreneurs and workers, not scoundrels’: #Personal #branding #mechanisms underpinning CEO activism Congratulations to the author team! This study by Amon Barros, Benjamin Rosenthal, Caio Coelho and Bruno Leandro aims to bridge this gap by analyzing the #online #identity of Luciano Hang, a Brazilian CEO, #activist, and billionaire, focusing on the crafting of Hang’s online identity, particularly on #Instagram, using five #personal #branding #mechanisms to influence #broad #sociopolitical issues Enjoy reading this article which uses a #critical #visual #analysis to decode the #Instagram content. https://lnkd.in/eeC34rCw Human Relations (journal) Tavistock Institute of Human Relations

In 2004, after discovering that only 2% of women found themselves beautiful, Dove found its purpose: “to change beauty from a source of anxiety to a source of happiness for every woman”. They’ve gone on to win several awards for their campaigns including Media Grand Prix at the Cannes Lions, as well as a Gold Lion and a Bronze Lion. Head on to our Instagram page https://lnkd.in/dJWevwhW to see the 4 initiatives that have guided the brand through almost two decades of change and turbulence. #PRAgency #PublicRelationsAgency #PublicRelationsFirm #PublicRelationsServices #PRTips #PublicRelationsTips #DigitalPR #Marketing #Communications #Advertising #AdvertisingAgency #Media #MediaRelations #NigeriaPublicRelations #PublicRelationsFirmInNigeria #publicrelationsfirminafrica

Want more connections? Engagement? Read this short but powerful tip regarding social media. I needed to be reminded. Maybe you do, too. It's always nice to receive a comment on your post. Go Beyond The 'Like' Button!!! #socialmedia #marketing #engagement

Where do we turn when the highest court in the US makes rolling back greater diversity, equity, inclusion, and rights its MO? Check out our perspective in this Special Edition of the Tidal Equality newsletter: https://lnkd.in/g-_aj_rU