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As we reflect on the importance of this accolade, it's clear that Revry's "Drag Latina" is more than just entertainment; it's a cultural touchstone that contributes to the ongoing dialogue about diversity, equity, and inclusion in media. By supporting and broadcasting such content, Revry is not just entertaining audiences but also educating them and advocating for a more inclusive and equitable society. https://bit.ly/3xhbrNg #communications #LGBTQ #GLAAD

As we reflect on the importance of this accolade, it's clear that Revry's "Drag Latina" is more than just entertainment; it's a cultural touchstone that contributes to the ongoing dialogue about diversity, equity, and inclusion in media. By supporting and broadcasting such content, Revry is not just entertaining audiences but also educating them and advocating for a more inclusive and equitable society. https://bit.ly/3xhbrNg #communications #LGBTQ #GLAAD

In today’s crowded marketing landscape, it’s more important than ever to have a unique message that stands out from the competition. As the only LGBTQ+ streaming network that is diverse owned and targeted, we have that with Revry. https://bit.ly/3okgKr6 #OurStories #Revry

LGBTQ stories are crucial now more than ever—it is paramount to see our lives reflected on screen, challenging the misinformation and harmful rhetoric that is running unchecked by politicians and journalists. #LGBTQ stories have power and resonance that audiences are craving. Through their nationally representative research, MRI-Simmons reports that LGBTQ inclusion in entertainment is important to more than two in five of all American adults. WPP found that super majorities of LGBTQ and non-LGBTQ 18-24 year olds actively seek out queer inclusive media (93 and 85% respectively)—but only 38% are satisfied with how LGBTQ people are represented. This tremendous gap provides an opportunity for networks and streaming companies to win audiences and subscribers who are hungry for more inclusive programming and fresh new perspectives. TV networks and streamers are passing up on the opportunity to fully engage with this meaningful audience, and are leaving stories that will help bottom lines and earn buzz and accolades on the table. Huge strides have been made in the last decade of LGBTQ #representation, and it is crucial that this progress is not lost. The past few years have seen the industry continue to limit new programming orders and increased vertical integration, allowing for fewer companies to have outsized control of viewer’s options. We’ve also seen inclusive storytelling of every type continue to be prematurely canceled in recent years – and audiences have noticed. A YouGov survey reported that a quarter of U.S. adults wait for a streaming originals’ finale before starting to watch, with 27 percent of those citing worry about a series potential cancellation with no resolution as their reasoning for delay. At the same time, recent inclusive projects have faced criticism from a small but loud coordinated effort by fringe anti-LGBTQ activists who oppose LGBTQ #inclusion. What they don’t want you to know is that LGBTQ-inclusive series which have received full marketing and promotional pushes have been massively successful—The Last of Us was the most watched show on Max in Latin America and Europe, GLAAD Media Award-winning Yellowjackets’ season two finale was the most streamed episode ever for Showtime, Abbott Elementary broke records for recent comedy ratings for ABC, and AMC’s Interview with the Vampire was the top new drama premiere on ad-supported cable upon its 2022 release. These stories with significant and impactful LGBTQ characters continue to be a rousing success. Networks and streamers that do not tell nuanced and meaningful inclusive LGBTQ stories are at true risk of alienating a huge audience and tarnishing future brand recognition. The Where We Are on TV study allows GLAAD to identify gaps in inclusion on television and create actionable insights and priorities for change. Read more our findings in the Where We Are On TV 2023-2024 report here ⤵

Our research was just featured in a new article by Insider Intelligence! The main takeaway: #LGBTQ+ #GenZ consumers are much more likely to buy products or services with advertising messages that challenge gender stereotypes. LGBTQ+ Gen Z Americans are an influential U.S. consumer segment, and their cultural and economic power are growing as the group ages into adulthood. Brands must better understand this intersectional consumer group to effectively engage with them through their marketing and advertising. Discover our feature in this release, and check out the link in the comments section for a downloadable sample of our insights. https://bit.ly/43qDOUq #diversity #inclusion #diversityandinclusion #marketing #marketresearch #marketingandadvertising #mrx

Ms. Shah, known for her unwavering dedication to achieving excellence, exemplifies the characteristics of a genuine leader. With her dynamic approach and profound comprehension of the digital landscape, she guarantees that EORTV maintains its position as a frontrunner in the constantly evolving entertainment industry. #LinkedIn #CareerAdvice #Networking #JobSearch #Leadership #PersonalBrand #ProfessionalGrowth #WorkLifeBalance #Entrepreneurship #BusinessDevelopment #IndustryInsights #DigitalTransformation #Diversity #Inclusion #EmployerBranding #TechIndustry #MarketingStrategy #FinancialServices #RemoteWork #ThoughtLeadership #digital #entertainmentindustry #leader

It is a testament to the resilience of the human spirit and a reminder of the ongoing fight for equality and acceptance. https://bit.ly/3Cqatxi #OurStories #Revry #LGBTQ

Once more, the Super Bowl ads have sparked discussions among advertising professionals regarding their impact on various demographic groups, including Hispanic, Asian American, African American, LGBTQ+ consumers, and other multicultural markets. Highlighted in Multicultural Marketing Resources, Inc.'s Multicultural Marketing News for February 2024, delve into the analysis of Super Bowl LVIII ads from a diverse perspective. Explore the insights shared by our very own, Iris Yim! Topics from other experts include: Expanding NFL Viewership Leads to More Multicultural Advertising (Ethnic Technologies) Thoughts on the 2024 Superbowl ads, from an LGBTQ media expert (Rivendell Media Co) How A Few Super Bowl Ads Embraced Multiculturalism Over Celebrities (C+R Research) Inclusive Storytelling Wins the Super Bowl Ad Game (My Code) Celebrity Diversity Dominates 2024 Super Bowl Ad Lineup (Sensis) A Tick Toward Inclusion but Many Opportunities Are Missed (Bold Culture by Streamlined) #superbowl #multiculturalmarketing #dei