Last weekend, the CELSIUS Essential Vibes Tour made 3 stops in Las Vegas for the Big Game! CELSIUS brought the Essential Energy as the Official Energy Sponsor of Shaq’s Fun House, Sports Illustrated the Party and Guy Fieri’s Flavortown Tailgate. With engaging activations, photo moments and sampling of our latest innovation, CELSIUS kept celebrities, athletes and attendees energized all weekend long.
#CELSIUS#EssentialEnergy#LIVEFIT#Football
🌟 Exciting news for all soccer enthusiasts and eco-warriors! 🌱🌍 Major League Soccer (MLS) is not just about scoring goals, but also about making a positive impact on our planet. 🙌✨
In their commitment to a greener future, MLS has taken sustainable practices to a whole new level. From grassroots community efforts to game-changing league-wide initiatives, they are redefining the game and championing a truly eco-friendly approach. ⚽🌿
Want to know more about this inspiring journey? 📖 Dive into the latest article by Coliseum News and discover how MLS is leading the way towards a sustainable sporting environment. 🌎✨
Check out the full story here: 👉https://bit.ly/3RFJlmE
Join MLS in their mission to redefine the game and make a positive impact on our planet. Together, we can score goals and protect the environment at the same time! ⚽🌱 Let's create a future where sports and sustainability go hand in hand. 💪🌍
#MLS#GreenDesire#Sustainability#GameChangers#EcoFriendly#SportingEnvironment#RedefiningTheGame#PositiveImpact#TogetherStronger
𝗦𝗽𝗼𝗿𝘁𝘀 𝗩𝗲𝗻𝘂𝗲𝘀 𝗣𝗮𝘃𝗲 𝘁𝗵𝗲 𝗪𝗮𝘆 𝗶𝗻 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆!
Sports venues are leading the charge in sustainability, "surpassing other sectors like commercial real estate", as noted by Rhiannon Jacobsen of the U.S. Green Building Council. Driven by factors such as high visibility and reliance on public funding, 𝘀𝘁𝗮𝗱𝗶𝘂𝗺𝘀 𝗮𝗿𝗲 𝗲𝗺𝗯𝗿𝗮𝗰𝗶𝗻𝗴 𝗲𝗰𝗼-𝗳𝗿𝗶𝗲𝗻𝗱𝗹𝘆 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 𝘁𝗼 𝗿𝗲𝗱𝘂𝗰𝗲 𝘁𝗵𝗲𝗶𝗿 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁.
While the exact climate impact of sports venues remains uncertain, solutions like retaining existing structures, exemplified by the Climate Pledge Arena's roof, and rethinking tournament formats to minimize travel are gaining traction. However, it's crucial to acknowledge the significant environmental impacts of large-scale events, such as carbon emissions from transportation and energy consumption during games. We must remain vigilant against greenwashing, where venues prioritize public image over genuine environmental stewardship.
Visible initiatives, such as waste reduction programs and offering free public transit, are pivotal in engaging fans and fostering a sense of community responsibility. Initiatives by the Seattle Kraken showcase how sports can unite people in addressing environmental challenges, highlighting the power of sports venues as catalysts for positive change. 🌟
While we celebrate these achievements, it's essential to address the environmental impact of large-scale events and ensure genuine environmental stewardship in all sustainability initiatives. Together, let's continue driving progress towards a greener future for sports.🌍⚽
https://dai.ly/x8sbxry#Sustainability#Sports#GreenVenues#ClimateAction#TheFrenchyUmpire
Stadiums Go Eco!🌍🏟️ Let's reshape the future of sports by embracing eco-friendly practices and elevating the fan experience. 🌿
The recent #SBS23 conference sparked a fascinating discussion on the impact of displacing thousands of fans for sporting events. While it may seem counter-intuitive from a business perspective, it sheds light on the challenges we may face in the near future.
Meanwhile, Brazilian newspapers are buzzing with news of a football team that purchased their own aircraft for player transportation. While performance plays a role, it appears to be primarily a marketing decision aimed at making a bold statement in the industry.
In my opinion, every organization, especially football clubs, carries an educational responsibility towards their fans. While offsetting fan displacement may not be feasible today, promoting private jets feels a bit questionable to me.
#business#football#future#events#sustainablity
The world’s largest spherical structure made its flashy debut this week, and you’ll never guess where it’s located.
That’s a joke—it’s obviously in Las Vegas. The MSG Sphere, a $2.3 billion venue one block east of the Vegas Strip, was fully illuminated for the first time on July 4, and it’s already promising to overshadow other Vegas landmarks with its dominating physical presence and sensory-blasting capabilities.
This 366-foot-tall sphere is wrapped in 1.2 million LEDs—which together allegedly form the largest video screen on Earth—that can display anything one would want to display on an enormous sphere in the world’s entertainment capital. On July Fourth, the Sphere turned into a spooky eyeball and an American flag and teased holiday-themed visuals like a snow globe and a jack-o’-lantern. It can also become a moon that will make you feel like you’re on Tatooine.
But this thing isn’t hollow. Inside the Sphere is an arena that can fit nearly 18,000 people, and it’s slated to hold concerts, movies, and sporting events like MMA and boxing.
Looking ahead…the MSG Sphere will open on September 29 with a worthy act: U2.—NF
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Red bull used dustbins to become world’s number one energy drink.
In 1994, when RedBull launched their energy drink in London, they faced a huge challenge.
The market was already full of other energy drinks. Making their product standout was tough.
To solve this, instead of using TV ads or billboards for marketing, they used dustbins 🗑️
They started putting thousands of crushed empty Red Bull cans in dustbins all across London.
They even gave free samples to club owners and DJs and left piles of crushed cans outside popular clubs where people can see them.
A brilliant combination of creativity and psychology worked like magic for them.
⚡️What worked?
People like to do what others are doing. The piles of crushed cans made everyone believe that RedBull is a popular drink, something everyone seems to be drinking, it made them want to try it too!
The campaign was a huge success! Red Bull quickly became the most popular energy drink in London, taking over 43% of the market share IN NO TIME.
Do you know any other brand who has done this? Comment down below.
#marketing
We think that sport is an oversaturated field of activity and is too monopolized, in fact it is not. There is one big gap in the sports industry, this is exactly the gap that deprives the development of the sports industry. The lack of a market for fundamental innovations hampers all the further development of the huge industry. People wedges into super competitive areas of activity, fighting there for survival, while the sports industry with a turnover of trillions of dollars lacks a market for fundamental products of the future.
The paradox is that a lot of money is invested in the fundamental technologies of the war of the future and only then some of these technologies are used in peaceful life. But war is not eternal, but peaceful life is always there. When the guns stop talking, the sport starts talking first.
#transformativetechnologiesofsports#sportsinnovator#sportstransformer#teamsportsinnovator#sports#sportsindustry#sportsbusiness#sportseducation#sportsinnovation#sportsscience#teamsports#sportsmarketing#sportsmanagement#fundamentalinnovationsports#innovativesports
📊🌍I’m really excited to share our 17 Sport 2022-23 B Corp Impact Report!
As part of our commitment to being a Certified B Corporation, we’ve released our yearly report on our progress, challenges, and roadmap for the future. Step into the world of 17 Sport as we share our journey as a force for good in the sports industry and how we are deepening our impact and transforming the future of sports.
👉 Together, let's continue to create a world where purpose and success go hand in hand.
➡️ Get exclusive access to the full report in the comment section.
#Bcorp#impactreport#PositiveChange#SportsIndustry#SportsForGood#PurposeAndSports#linkedinsports#sportsbusiness#sustainability
Question is why should they change it? It's more sustainable and more efficient to keep it the same. It becomes a more iconic symbol of the club for fans, creating a stronger connection and sense of belonging and with our LOCKEROOM solution, it could be more valuable & meaningful for fans and sponsors too. If every club kept their home jersey the same, 80% less product would end up in landfill. Longer lasting, higher quality, digitally connected kits are the future of value and sustainability in sports merchandise.
#sustainability#sports#future#footballbusinesshttps://lnkd.in/e7URtPMs
Strategic Account Manager @ Loyalsnap 🏋🏻♂️ | Charity Runner & Fundraiser for Team Lingzi 🏃🏻♂️ | Suicide Prevention Advocate 🛟
3moThe “Vibe” category has some of the best flavors! 🙌🏻 🚀