Cedric Royer’s Post

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I help SaaS leaders gaining control over their revenue with a high performance sales strategy | Contact me for a strategy call

The product will sell itself. Well, until it doesn't. Until IT is consolidating all the business apps, Until finance wants to know what that 20th messaging app is doing. And that, is the most expensive moment for companies that have no outbound sales teams. One of my finance clients decided to consolidate their 1000 IT apps and (estimated) 2,500 business apps. Which apps remain? The PLG apps that magically appeared in their business, or apps that the organisation decided were mission critical? The app whose sales people built a case with their top management, or the app pushed by growth hackers to some operators? Outbound sales is the way! #PLG #sales #revenuestrategy #growth #business

Alex Hobbs

Director EMEA | Sales Conversations On-Demand for YOUR team with named targets effortlessly in minutes: Free Trial | Turnkey > Revenue/EBITDA Growth | > Efficient & Effective Inside/Outbound Business Development Pipeline

11mo

It is telling that plg models of excellence e.g. slack, atlassian... Are all investing heavily in outbound sales hiring / headcount as they are data driven and the fact is outbound is critical to both new business and retention revenues today. Outbound sales is driving the top B2B sales organisations worldwide https://www.linkedin.com/pulse/go-outbound-pipeline-cures-all-andreessen-horowitz-alex-hobbs

Andrew Vidler

| Sales Leader | SaaS Sales Specialist 💻 | Data and Security Enthusiast 👨💻 |

11mo

Everyone hates on sales, but everyone loves their paycheque to clear!

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