The Anthem Awards’ Post

One last end of the year request for a vote-up from my network. Each year, the Anthem Awards honors the purpose & mission-driven work of people, companies and organizations worldwide. Now, we all know that the moniker "purpose & mission driven" can sometimes be nothing more than "virtue signaling." However, there are brands, advertisers, and organizations who are truly committed to making a difference. There's some great work being done, and it deserves to be recognized. As some of you are aware, we've been leading the way in advocating for sonic diversity in advertings; more specifically, the use of more diverse voice talent in mass market advertising. Our first-of-its-kind research into the impact of racialized listening on ad favorability and effectiveness has paved the way to creating a business case for sonic diversity, and our Stand For Sonic Diversity presentations and website (https://lnkd.in/d93NYyp) continues to education and inspire folks in our industry to make much needed changes in our approach to voice casting, scriptwriting, production, strategy and more. It's an initiative that has had a profound impact on our own casting practices and advocacy within SiriusXM and Pandora. This year, both those initiatives are finalists for an Anthem Award. Currently, there's public voting for a "Peoples Choice" award, which brings me to my ask. If you're so inclined, please register and upvote one of these initiatives to help bring even more visibility to our work advocating for sonic diversity. I say one, because both are finalists in the same category, and you can only vote once. To find our entries, just use the search function on the Anthem page and enter "SXM." If you want a suggestion, based not on the worth of the work but only on the stats, currently the research (re: sonic diversity and ad favorabilty and effectiveness) appears to have an edge. Thanks so much - and regardless of the vote, please check out our Stand For Sonic Diversity website for more information about the initiative. https://lnkd.in/gTcchVZS #StandForSonicDiversity #SonicDiversity SXM Media

We usually don't post about awards. It hasn't, historically, been our style. Instead, our team celebrates amongst ourselves. We call the client to give them the good news. A statuette is carefully placed on a shelf in our office. However, today marks a special exception. We're excited to share that not one, but two of our projects have been nominated for the Anthem Awards, a festival recognizing mission-driven work. These projects share a common thread: they are solutions-focused and elevate the voices of individuals and organizations we deeply believe in. And each project serves as a reminder of the privilege I have in working with the talented team at Cultivator Content Labs. Below are the links where you can watch and, if moved, vote for them in their respective categories, helping bring their powerful messages to a broader audience. Human Rights Foundation - Wear Your Values https://lnkd.in/gcCwM3NB ClimeCo - Plastic Free Coastlines https://lnkd.in/gt65AE3r

Who will join me on March 22nd at the InspireMe Latina Summit at the Hartford Convention Center? I am so excited to announce that I will be one of the panelist at the Summit. What is the InspireMe Latina Summit? Who can attend? It is open to everyone. It is a moment to Cultivate and Celebrate Our Brilliance. https://lnkd.in/e3P4_GWR Embark on an exciting journey of self-discovery... You will Uncover: >>How to Unlock the Power of Discovering Your True Self through >>Understanding Your Unique Identity, Culture, Values, and Purpose. >>How to Engage in Meaningful Conversations and Create Real Connections. >>Understanding How Personal and Social Biases Hinder and Impact Your Confidence! >>How to Deal with Imposter Syndrome (IS) and its debilitating effects. If you have ever experienced self-doubt and felt like a fraud, you may have encountered it. Let's dig deeper into these fascinating and thought-provoking topics that are bound to change your perception of life! Register EARLY now to take the first step towards unlocking your full potential... https://lnkd.in/e3P4_GWR Join us, and you will find a safe space for: >>Personal and spiritual growth. >>Self-reflection to encourage curiosity. >>Creating meaningful conversations and connections. Cultivating awareness. >>Encouraging taking personal responsibility for your life. >>Celebrating your brilliance. I hope to see you there. And if you can't make it, share this with someone you feel will benefit from attending. https://lnkd.in/e3P4_GWR Register today and take advantage of the early bird special. ** IF YOU ARE INTERESTED IN BECOMING A SPONSOR, REACH OUT TO ME.**

Some of the best relationships start off rocky, and mine with Shelley Zalis and The Female Quotient shows what can happen next... IF we're as open as we are passionate 😉 (strong opinions, loosely held, right?) When I initially served up some strong opinions, Shelley requested a meeting and set the record straight with open arms. What I learned and what makes me so excited about being part of the Cannes Lions International Festival of Creativity Equality Lounge lineup this year? NO MATTER WHERE FQ HAS PROGRAMMING, EVERYONE IS WELCOME TO PARTICIPATE FOR FREE. Not just those who "know someone" Not just those considered biz-lebrities. Not just those careful not to ruffle any feathers. Not just those whose company spent thousands on an event badge. EVERYONE. It's a commitment that isn't realized easily and one I unequivocally respect. So if you'll be at Cannes this year, hope you're up for kicking off an amazing week with me, Resh Sidhu, Leanne Fremar, Christine Shoaf, Jennifer Risi, & Dvon Williams as we talk about one of my favorite topics: 🔥OWNING IT & FORGING YOUR OWN PATH🔥 (And of course, like all The Female Quotient activations, everyone worldwide is warmly welcomed to join us virtually!) Sign up and learn more about the whole week of programming here: https://lnkd.in/ef4AbWER #canneslions2023 #ownit #newrules #creativity #responsiblemarketing

Lots to appreciate in this overview of how Massachusetts is working to be more inclusive. I especially appreciate how the phrase “on pause” is used to describe programs that need further outreach/input with impacted communities before they can appropriately implemented.

The 50th anniversary of the birth of Hip Hop is this month! Does your brand have any special campaigns or outreach planned for diverse consumers? It's important to understand the significance of cultural events in order to authentically engage with diverse consumers and also grow your brand. Learn more about the significance of this holiday, and download #multicultural consumer insights to kickstart brand love and growth via the link in the comments section. Read on: https://lnkd.in/eJq7TR-8 #diversity #inclusion #diversityandinclusion #marketing #marketresearch #marketingandadvertising #mrx

The Benefits and Advantages of Partnering and Sponsoring Black, Asian, and Minority Ethnic Events and ActivitiesIn today's globalized world, businesses are increasingly recognizing the value of connecting with diverse audiences. One effective way to achieve this is by partnering and sponsoring events and activities that cater to Black, Asian, and Minority Ethnic (BAME) communities.

Hispanic Heritage Month celebrates and recognizes the rich culture and contributions of the Latino and Hispanic community. This month, we recognize the myriad ways Latino and Hispanic culture is woven into the arts, music, science, and American society overall.  We are grateful for the valuable voice and contributions of this community to help build a stronger nation. #hispanicheritagemonth #humanresources #NHRA #NHRAorangecounty #humanresourcesprofessional #orangecounty #businessleaders #orangecountybusinessleaders #orangecounty

The Benefits and Advantages of Partnering and Sponsoring Black, Asian, and Minority Ethnic Events and ActivitiesIn today's globalized world, businesses are increasingly recognizing the value of connecting with diverse audiences. One effective way to achieve this is by partnering and sponsoring events and activities that cater to Black, Asian, and Minority Ethnic (BAME) communities.

Please take a moment to vote for us in The Anthem Awards Community Voice categories! Check out the video below where I explain more about the projects and how to vote!