Alec Enfield’s Post

In a recent conversation about the key to unlocking relevant audiences on Reddit, the platform emphasized its audience's active engagement, with 16 billion posts and comments shaping purchase decisions and fostering brand loyalty. Reddit's strategic investment in conversational power for contextual and interest-based advertising showcases the platform's commitment to leveraging the influence of discussions. Learn more: https://lnkd.in/egCXMnmz #AdTechHeroes #IndustryExperts #Reddit

In a recent conversation about the key to unlocking relevant audiences on Reddit, the platform emphasized its audience's active engagement, with 16 billion posts and comments shaping purchase decisions and fostering brand loyalty. Reddit's strategic investment in conversational power for contextual and interest-based advertising showcases the platform's commitment to leveraging the influence of discussions. Learn more: https://lnkd.in/eE5jFnXg #AdTechHeroes #IndustryExperts #Reddit

Planning a CTV campaign for spring cleaners? 🧼 When engaging with your ideal audience, it’s important to meet them where they’re at. Here's a Sabio tip to help engage consumers with your ad creative. 🫧 Check out our guide for more tips! https://lnkd.in/gGdpDWtc #SabioTip #SpringCleaning #CTVAdvertising #CreativeMarketing

It's Trivia Tuesday! Did you know over 90% of consumers trust recommendations from their peers more than traditional advertising. Building genuine connections and leveraging word-of-mouth can be a powerful strategy to win the trust of your audience! 🤝 #MarketingFactTuesday #TriviaTuesday

📢 Attention Marketers! Facing ad budget cuts? Check out these 3 cost-effective tips on optimizing your campaigns, prioritizing spend, and engaging your audience from our blog: smart.link/ocpv83m1mof3f #MarketingTips #AdBudgetCuts #CostOptimization

For advertisers planning their summer marketing, using Wiland audiences can improve your acquisition campaign performance across all digital channels. Check out our 2024 Summer Audiences Guide or head to your platform of choice to find the segments most relevant to your brand! https://hubs.la/Q02p-Bd70 #Programmatic #SummerMarketing

Successful life science advertising goes beyond slogans and visuals. It lands by crafting a true strategy that resonates and connects with your audience. In this blog, Bracken's advertising experts highlight 11 tried-and-true elements of great ad campaigns—and tips on how to stand out from the competition. Read it here: https://lnkd.in/e_7X3M7k #AdvertisingStrategy #LifeSci #AdCampaigns #Bracken

Do test different ad formats and placements to find what works best for your audience. Don't stick to a single ad format; adapt to changing trends and user behavior.