A good course that could be made stronger by:
1) adding examples to the User Research section. For example, for the secondary research it was all theoretical. It would have been nice to know what secondary research was carried out for the hospital receptionist or for Airbnb.
2) adding how to get the first users. We are told about the user research done by Airbnb flying to NY every week. But, how did they get those first users to be able to ask them about their experiences with the product?
Product Management: Customer Development
S Jay Clouse
Líbí se 1 967 uživatelům
Délka: 1h 2m
Úroveň dovednosti: Začátečník
Vydáno: 21. 6. 2018
Podrobnosti kurzu
Great products are built from a strong understanding of customer needs. As a product manager, you're tasked with identifying those customer needs so that you're able to direct the creation of products that make your customers' lives a bit easier.
In this course, discover how to leverage the customer development process to validate your assumptions and create products customers will truly love—without spending all your precious time or money. Learn how to craft your own problem hypothesis, perform user research, create surveys and analyze the results, and conduct effective user interviews.
In this course, discover how to leverage the customer development process to validate your assumptions and create products customers will truly love—without spending all your precious time or money. Learn how to craft your own problem hypothesis, perform user research, create surveys and analyze the results, and conduct effective user interviews.
Dovednosti, které získáte
Získejte sdílitelný certifikát
Sdílejte, co jste se naučili, a buďte ve svém požadovaném oboru odborníky díky certifikátu, kterým prokážete znalosti získané v kurzu.
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Uveďte jej na profilu LinkedIn v sekci „Licence a certifikáty“
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Stáhněte si certifikát nebo jej uložte ve formátu PDF a sdílejte jej pro ostatní
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Sdílejte jako obrázek online a předveďte tak svou dovednost
Seznamte se s instruktorem
Learner reviews
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Amardip Shergill
Amardip Shergill
Freelance | Typescript | Cloud serverless architect | Fullstack developer | Problem solver
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Mark Ayckbourn
Mark Ayckbourn
Chief Product Officer | Product Director | Product Owner | Senior Product Manager | Product Innovation and Management Lifecycles (Hardware &…
Obsah
Co je součástí
- Procvičujte se, zatímco se učíte 1 soubor cvičení
- Otestujte své znalosti 6 kvízů
- Učte se na cestách Přístup na telefonu a tabletu
- Zůstaňte v obraze Jednotky pokračujícího vzdělávání
Podobné kurzy
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