Vice President, Merchandising & Licensing

Intello Consulting is working with a Sports League helping them in the search for a Vice President, Merchandising & Licensing. Please below for details on the role and responsibilities.

Position: Vice President, Merchandising & Licensing

Position Type: Full-Time

Position Purpose

The VP, Merchandising & Licensing will devise and lead This Sports League's growth strategies across multiple consumer product categories. This pivotal role involves providing leadership and spearheading League-level activities, while also offering support and counsel at the Club level. The ideal candidate will boast a proven record of accomplishment of successfully building, maintaining, and boosting merchandise sales, licensing, and product placement, with established relationships within the athletic supplier industry.

We are seeking an individual who excels in communication across the organization, engaging with club owners, and collaborating with key executives from various business functions to maximize sales and growth strategies.

Duties And Responsibilities

Specific duties include, but not limited to:

Develop and implement league-wide consumer products, merchandising, and licensing strategies that deliver long-term value for our fans, clubs, and league.

Prepare sales goals, develop consumer product strategies, and evaluate results to ensure that departmental and organizational objectives and operating requirements met.

Build out This Sports League's sales capabilities in alignment with corporate objectives, utilizing an ideal mix of internal and external sales resources.

Maintain detailed knowledge of This Sports League's products, innovation pipeline, and corporate strategy in relation to consumer products, merchandising, and licensing.

Oversee product development and sourcing activities at the League level, aiding Clubs with similar activities.

Strengthen and expand direct sales relationships with key partners.

Develop and track sales forecasts, actively communicating progress with the Executive Team.

Oversee the department budget and deliver against key performance metrics.

Stay aware of general economic conditions, industry, and competitive dynamics, determining potential impacts on revenue and profitability for This Sports League.

Work closely with departments to oversee quality control review of all office materials and third-party use of team and corporate trademarks.

Supervise licensing of This Sports League and team trademarks for film, television, and print productions.

Qualifications

Other duties/responsibilities as assigned.

Bachelor’s degree in Business, Marketing, or related field required; MBA preferred.

8-10 years of experience in the industry.

8-10 years of increasing sales and/or marketing/licensing leadership experience.

Established contacts and sales relationships within sports/athletic industries for consumer products, merchandising, and/or licensing.

Previous responsibility for developing sales and channel strategies for new consumer product launches.

Proven success managing all personnel and functions associated with consumer product sales.

Previous experience with an omnichannel sales strategy.

Proven effectiveness when working under pressure and flexibility to accommodate rapid change.

Strong organizational skills with the ability to schedule and prioritize multiple work streams effectively.

Acceptance that this position is a full-time, in-person role located in Tampa, FL, at the This Sports League Headquarters location. Typical office hours are Monday - Friday 8:30 am - 5:30 pm ET.

Strong interpersonal and communication skills to effectively interact with team members, executives, member clubs, and external partners.

Ability to work independently in a multi-faceted, fast, fluid, and deadline-driven environment.

Positive attitude and strong work ethic must.

Ability to work as business needs require, which may include long days, evenings, weekends, occasional holidays, and travel if/when necessary.

Must have U.S. work authorization.