Wells Enterprises

Team Lead - Walmart Customer Brands

Wells Enterprises Bentonville, AR

Job Description

Wells Enterprises has an exciting opportunity to lead our Walmart Brands sales desk. The Team Lead Walmart Brands heads all sales for customer branded products on the Walmart account, along with managing our Walmart International Business. They will be responsible for achieving volume, sales and profitability objectives in support of short and long-term strategic growth plans for Wells and Walmart. The Team Lead provides leadership, direction and coaching to team members to achieve sales and profitability results, effectively leverages cross functional team members, and further develops skillsets and capabilities. As the Walmart Brands Team Lead, you will play a pivotal role in driving the development, growth, and performance of customer brands within the Walmart account. This position requires strategic acumen, strong leadership skills, and a deep understanding of Walmart's retail environment, consumer preferences, and market trends.

Responsibilities Include:

  • Short-and-Long Term Volume Alignment:
  • Leads joint planning meetings for short- and long-term volume alignment, including key cross functional teams such as replenishment/supply chain with customer and internal partners. Leads innovation planning meetings with Director, Sourcing, and Product Development in advance of Walmart planning timing, in addition to maintaining regular cadence of meetings with the Walmart Director, Sourcing, and Product Development to manage daily business.
  • Responsible for forecast accuracy, including weekly review with Demand Planning on forecast and trends. Identifies, develops, and implements opportunities within communicated constraints to close gaps and drive incremental growth consistently throughout planning cycle.
  • Financial Management for Walmart Brands:
  • Responsible for delivering sales and financial objectives. Delivers results through successful negotiation, long-term strategic planning, and relationship development with Walmart.
  • Monitor financial performance against budgetary goals, identify areas for improvement, and implement strategies to maximize results for Walmart brands.
  • Develop and manage budgets specifically allocated for Walmart brand initiatives, ensuring efficient allocation of resources and adherence to financial targets.
  • Walmart Brands Strategy:
  • Develop and execute an insights-based short- and long-term strategy for sustainable profitable growth for Walmart brands, aligning with Walmart and Wells objectives and consumer category trends.
  • Develop and implement tactics for Walmart brands aligning with Walmart, Wells, and consumer priorities to achieve objectives and drive profitable growth.
  • Walmart Brand Management:
  • Lead the end-to-end management of Walmart brands, ensuring alignment with Walmart's branding guidelines and requirements.
  • Collaborate with cross-functional teams to develop packaging designs, marketing materials, and merchandising strategies that resonate with Walmart shoppers and drive sales.
  • Portfolio Optimization
  • Analyze sales data, market trends, and competitive insights to identify opportunities for growth and optimization within Walmart Brands portfolio.
  • Identify opportunities to optimize product assortments, pricing strategies, and promotional activities to maximize sales and profitability at Walmart.
  • Prepares and leads monthly business review and other internal meetings as requested, providing content and pre-reads in advance of meeting for internal review to drive more efficient conversation and decision-making.
  • Team Leadership
  • Leads one direct report: Sr. Analyst Private Brand Sales. Leverages cross-functional leadership and successfully influences without direct authority within a matrixed organization to drive required results for Wells and customer across shared resource teams.
  • Provide leadership, direction, and mentorship to a team focused on Walmart customer brands.
  • Set clear objectives, KPIs, and performance targets for team members, and provide ongoing feedback and coaching to ensure success


Qualifications

  • Bachelor's degree in marketing, business administration, or related field
  • 7-10 years of progressive Sales / marketing / brand management success managing key accounts; Walmart food, consumables, or private brands experience preferred
  • Leadership experience, with the ability to inspire and motivate a team to achieve common goals in a fast-paced, dynamic environment. Proven history of growing and developing both direct and indirect team members.
  • Track record of successful negotiations with Walmart delivering sustainable profitable growth for customer and company.
  • Preferred Experience: Luminate, ProSpec, TraceGains, e-Halo, item360
  • Extensive and up-to-date knowledge of Walmart strategy, systems, objectives, operations, and ways of working. Preference for knowledge for Walmart private brands ways of working
  • Strong analytical skills, with the ability to analyze sales data, market trends, and consumer insights to inform strategic decision-making.
  • Excellent communication, negotiation, and relationship-building skills, with the ability to collaborate effectively with internal teams and external partners.
  • Consistently prioritize and multi-task within a broad scope of responsibility, managing urgent deliverables while still progressing against longer-term initiatives.
  • Retail Link, Nielsen/IRI, Microsoft Suite (Excel, Outlook, Powerpoint,Teams), Tableau
  • Proven track record of driving sales and profitability within the Walmart account through effective brand management and strategic initiatives.
  • Proven ability to lead and influence both Walmart and internal organization on key initiative development.
  • Storytelling, Business application of insights


Wells Enterprises is an EEO/AA employer M/F/Vet/Dis
  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Information Technology
  • Industries

    Food and Beverage Manufacturing

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