Specialist, Search

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

THE TEAM

The Search Specialist on the Studios team sits on a team of 8 team members and reports to the Associate Director. The Disney Studios team is dedicated to releases from a variety of Disney owned production studios driving viewers to watch in theaters and/or stream on Disney+, as well as Disney+ brand advertising.

THE JOB

The Search Specialist is responsible for strategizing and executing paid search (Google/Bing/YouTube) campaigns. They will work closely with offline and digital teams to ensure that strategy aligns with overall media goals and will be responsible for building ongoing client relationships while working with the production and project/campaign insights team to develop and execute campaigns.

Please note this is a paid media position, not a content creation or social community management role.

Responsibilities Include

Paid Search

• Forecast and execute paid search strategies on Google, Bing, and YouTube Discovery
• Develop, manage, execute, and report on paid campaigns
• Including but not limited to: account setup, strategy development, organization, and management
• Oversee ongoing optimization efforts to meet campaign objectives
• Daily management of campaign budgets, on-site conversion actions, bid management, negative keyword strategies, website and category exclusions, ad creative, and landing page revisions based on performance history and the client's objectives
• Report and analyze on key performance indicators and identify opportunities for improvement on a regular basis
• Proficiency with reporting, analytics, and trend tools (i.e. Doubleclick Search, Google Trends, etc.)
• Forecast and track paid search demand and regularly communicate findings to the client
  
  

YOU

We encourage you to apply if the below describes your experience and talents:

• Bachelor’s degree – Marketing Degree, Business Degree desired.
• At least 1-2 years of work experience planning, executing and optimizing paid search marketing campaigns for larger brands, preferably in the Entertainment industry
• Required competency in the following areas:
• Basic understanding of online marketing including SEM, SEO, display and paid social
• Demonstrated strong work ethic, time management skills, and ability to multi-task
• Self-starter able to deal with ambiguity and adaptable
• Analytical mindset. Demonstrated proactive approach to problem solving and critical thinking that balance quantitative and qualitative thinking
• Excellent communication skills both written and verbal
• Excellent ability to convey complex ideas clearly and concisely with strong presentation skills
• Ability to be agile and adaptable within a quick turnaround business environment
• Proven team player and works well under pressure
• Strong Excel skills necessary
  

This is a hybrid role based in Burbank, CA.

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$60,000—$67,000 USD

OMG23 is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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