BIGO

Social Media Manager

BIGO Los Angeles, CA

Direct message the job poster from BIGO

Winko Lin

Winko Lin

HRBP

Social Media Manager

Location: 10250 Constellation Blvd, Century City, Los Angeles, US (3 days working in the office)


About This Role

Bigo Live is world's leading mobile livestreaming platform. We are seeking a creative and experienced Social Media Manager to manage our social media strategy. As a Social Media Manager, you will collaborate closely with the marketing team to elevate brand awareness, expand our online community, and enhance engagement with our audience. If you're excited to be part of a winning team, Bigo Live is a great place to grow your career.



Responsibilities

⚫ Plan and execute social media calendar including objectives, integrated timeline, copy, hashtag, and creative assets across channels including Instagram, Facebook, YouTube, Twitter, TikTok etc.

⚫ Create, edit, publish and share engaging content including text, graphics, and videos, and schedule posts that delivers on product and social objectives and builds/elevates BIGO’s brand.

⚫ Measure on key social media and campaigns indicators. Use analytics to assess engagement and performance , such as targets for a certain number of user acquisition, reach, impression, reposting, shares or likes.

⚫ Actively engage with the online community, respond to comments and messages, and foster positive interactions between the brand and its audience.

⚫ Source and manage production elements such as props, talents, music, templates, stock footage and voiceover talent.

⚫ Responsible for the social promotion for all marketing projects and influencer programs.

⚫ Active collaboration with internal and external teams to ensure campaigns are executed flawlessly, on time, and to brand standards.

⚫ Stay abreast of industry trends and social media best practices, recommending and implementing new ideas and strategies to keep the brand at the forefront.


Qualifications

⚫Bachelor's degree or above educational background in marketing, media, public relations or related field.

⚫ At least 5 years of social media management experience.

⚫ Outstanding writing and copywriting skills.

⚫ Knowledge of YouTube, TikTok, Instagram, Discord and other social media best practices.

⚫ Creative mindset with the ability to generate fresh and compelling content.

⚫ Strategic thinking for developing effective marketing campaigns and influencer programs

⚫ Attention to detail, strong organizational and project management skills to manage multiple social channels concurrently.

⚫ Ability to derive actionable insights from social media metrics and marketing data

⚫ Tech-savvy for creating visuals if necessary – graphic design and video editing skills preferred.

⚫ Ability to thrive in a fast-paced and agile environment.

⚫ Proficient using multi-social posting programs such as Hootsuite and HubSpot


Benefits:

⚫Competitive pay package that includes a base salary and performance-related bonus.

⚫ Generous paid time off starting at 4 weeks + 10 sick days and 9 Holidays per year.

⚫ Free medical, dental, and vision insurance

⚫ 401k

⚫ Housing benefits if living within 5 miles from the company

⚫ Free gym membership and meal allowance


About BIGO

WHO WE ARE

BIGO is a fast-growing Singapore technology company established in 2014.

Dedicated to creating a better-connected world for everyone, BIGO provides a portfolio of video broadcast and VoIP related products and services powered by advanced Artificial Intelligence (AI) technology. The major products include Bigo Live, Likee (Formerly LIKE video), and imo, and the company now has over 300 million monthly active users in over 150 countries.

To enable people to showcase, discover, and stay connected, BIGO is devoted to continuously innovating its AI capabilities, allowing our users to enjoy a positive, healthy, and creative online environment.

At present, BIGO has 5 R&D centres, in Singapore, U.S.A., Middle East, India, and China, and over 20 offices around the globe.

For more information, please visit our website: www.bigo.sg

OUR MISSION

Connect the world and share beautiful moments.

OUR VISION

To be a content platform inspiring one billion people's lives.

OUR KEY TO SUCCESS

BIGO is dedicated to technology innovation. We own over 40 patents in VoIP/Video related technology, and over 60 patents are under the process of application.

About Our Product-BIGO LIVE

BIGO LIVE is founded in March 2016. BIGO LIVE is a leading mobile live stream APP where users live broadcast their life moments, show their talents, interact and send virtual gifts in real time, and enjoy fun live sessions with people worldwide.

BIGO LIVE has over 200 million users globally in over 80 countries and regions and is currently the market leader in the industry.

  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Marketing and Sales
  • Industries

    Software Development

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