Social Media Coordinator **Freelancer**

Los Angeles, New York or Atlanta based

The Company

Since 1945, EBONY has celebrated and shined a spotlight on the worlds of Black people in America and worldwide. In January 2021, the iconic brand was relaunched under new ownership as the cornerstone of the new, digital-first EBONY Media Group. This is an exciting new chapter for the beloved brand and we are looking for talented, enthusiastic candidates who are passionate about celebrating black excellence and culture to join our dynamic team. We’re calling all those innovators and creators who want to be part of the legacy by helping shape EBONY’s future!

THE ROLE (general, Including But Not Limited To)

• Narrative and audience driven understanding of social media content
• Best practice knowledge of social media platforms including but not limited to TikTok, Facebook, Instagram, YouTube & YouTube Shorts, Twitter, Pinterest, and emerging platforms
• Post and write copy for social channels Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube and TikTok, and emerging platforms
• Coordinate content calendars for all social channels
• Schedule all final partner-approved posts through Sprout Social
• Provide monthly analysis and reporting on our social media platforms to show progress and communicate insights
• Create social media graphics using a variety of creative tools (InDesign, Photoshop, Canva)
• Mine social media conversations, engage in conversation on behalf of the brand, and collaborate with internal teams to craft responses
• Enthusiastic self-starter who aspires to be an expert social media manager and a master of scheduling, copywriting, and social content creation
• Attend events and produce live social media content
• Other duties as assigned
  
  

Must Haves

• Bachelor’s degree, preferably in social media, marketing, or communications
• 1+ years of intern and/or social media direct experience for a professional company
• A passion for celebrating Black excellence and culture
• Experience building communities and generating awareness on (at minimum) Facebook, IG, and YouTube
• A modern aesthetic, strong judgment, and equally strong communication skills
• Thrives in a fast-paced environment
• Extreme detail orientation is critical
• Good communication, management, decision-making, and relationship-building skills
• Team player willing to absorb, enhance, and execute brand direction