Freelance Digital Marketing Manager

Who are we?

MATTE is a 360° full-service creative studio at the convergence of hype, storytelling and design. We bring people together to inspire new ways of engaging, to provoke long term progress, and to entertain audiences around the world, while helping forward-thinking brands and institutions nimbly and truly do the same. Our studio capabilities range from strategic ideation and insights, creative development, branding and identity, experiential, web design and development, campaigns and content creation, all the way through full-scale production and execution.

About this role:

We are seeking an experienced and results-driven Freelance Digital Marketing Manager to join our team on a project basis. The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies to enhance brand awareness, drive traffic, and generate leads. As a Freelance Digital Marketing Manager, you will collaborate with cross-functional teams to ensure the successful execution of online campaigns, leveraging various digital channels.

Responsibilities:

• Develop and execute comprehensive organic digital marketing strategies to drive online traffic, enhance brand visibility, and generate leads.
• Manage and optimize online advertising campaigns across platforms such as Instagram, Tiktok, Google Ads, Facebook Ads, and other relevant channels.
• Conduct thorough market research and competitor analysis to identify trends, opportunities, and potential risks.
• Write copy for branded editorials and various outputs including newsletters, social posts, promotional event content, and marketing decks.
• Create and manage content marketing initiatives, including blog posts, social media content, and email campaigns.
• Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement.
• Collaborate with cross-functional teams, including design, content, and development, to ensure cohesive and integrated digital marketing initiatives.
• Stay up-to-date with industry trends and changes in organic digital marketing landscape to ensure the competitiveness of our strategies.
  
  

Qualifications:

• At least 2 years proven experience as a Digital Marketing Manager or in a similar role.
• Demonstrable experience in developing and implementing successful digital marketing campaigns.
• Proficient in using digital marketing tools and platforms, including Google Analytics, SEO tools, and social media management tools.
• Strong understanding of digital advertising platforms, including Google Ads and Facebook Ads.
• Excellent written and verbal communication skills.
• Ability to analyze data and draw actionable insights.
• Creative thinking and problem-solving skills.
• Proven ability to manage multiple projects and meet deadlines.
• Knowledge of the latest trends and best practices in digital marketing.
  
  

Requirements:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven track record of successful digital marketing campaigns.
• Availability for project-based work and ability to meet deadlines.
• Strong portfolio showcasing past digital marketing projects.
  
  

Compensation: $5,000 per month

MATTE provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, MATTE will provide reasonable accommodations for qualified individuals with disabilities.