Director of Retail Sales

Open Executive Search&Selection is recruiting for a: Director of Sales / Retail Grocery USA

Location: Hybrid plus travel

We are seeking a highly motivated and experienced Director of Sales to oversee our Client's retail grocery sales division, with a specific focus on frozen food business, both Brand and Private Label. This role requires exceptional leadership skills, a deep understanding of the retail grocery industry, and a proven track record in driving profitable sales growth. The successful candidate will play a crucial role in developing and implementing sales strategies, building strong customer relationships, and achieving revenue targets.

Successful candidates MUST HAVE a strong knowledge of the retail grocery industry and category management, including experience with key players, market trends, and industry dynamics.

Key Responsibilities and Goals:

• Develop and execute a comprehensive sales strategy that aligns with the company's objectives, with a specific focus on the retail grocery industry, DSD merchandiser business, and bulk snack food/produce business.
• Drive market penetration and growth by identifying new business opportunities and establishing sales objectives, targets, and KPIs.
• Build and lead a high-performing sales team, responsible for delivering revenue targets and business objectives.
• Identify and engage with key decision-makers in retail grocery chains and other relevant channels to create strategic partnerships and secure new business opportunities.
• Oversee sales forecasting, budgeting, and resource allocation to ensure efficient and effective sales operations.

Competencies Needed for Success:

• Bachelor's degree in business administration, marketing, or a relevant field preferred. A master’s degree is a plus.
• Proven track record of success in sales leadership in the retail grocery industry, preferably with experience in frozen food operations and general retail sales.
• Excellent leadership and managerial skills, with the ability to build and motivate high performing sales teams.
• Demonstrated ability to develop and execute sales strategies that result in revenue growth and market expansion.
• Proven experience in managing budgets, forecasts, and sales pipelines.
• Strong proficiency in sales-related software applications and CRM systems.