Creative Circle

Consumer Insights / Market Research Specialist

Creative Circle Fitchburg, WI
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Mary Blackburn

Mary Blackburn

Recruiter at Creative Circle

Our luxury consumer goods client is looking for a Consumer Insights / Market Research Specialist to join their team through the end of 2024.

The role is 40 hours a week, though there is a part time (3 days a week) schedule option. The ideal candidate will be able to come onsite in Madison, Wi 2-3 days a week, though candidate who are willing to come onsite 1-2x per month will be considered.

The Consumer Insights / Market Research Specialist will be responsible for:

  • Managing and executing qualitative (25%) and quantitative (75%) research projects
  • Partnering with stakeholders to review and finalize briefs
  • Determining research methodologies and selecting vendor partners
  • Creating and performing Qualtrics DIY surveys and analyzing data, running con-joints
  • Presenting findings to key stakeholders
  • Managing vendors

The ideal Consumer Insights / Market Research Specialist will have:

  • 5+years of experience in marketing research / consumer insights, ideally in B2C space
  • Experience with a wide range of qualitative and quantitative research methodologies (focus groups, (online mainly), attitude and usage studies, MaxDiff studies, working with vendors for conjoint analysis)
  • Comfortable creating surveys and analyzing data in Qualtrics
  • Brand research background including knowledge of brand health and brand lift studies, media mix modeling, BDI / CDI
  • Experience managing vendors
  • Comfortable with stakeholder communication and presenting findings

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Submit resume (and samples if applicable) to:

Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.

  • Seniority level

    Mid-Senior level
  • Employment type

    Contract
  • Job function

    Marketing and Sales
  • Industries

    Marketing Services

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