AVP, Community Experience

Position Summary

Join our dynamic team at e.l.f. Beauty as the AVP, Community Experience, where you have the unique opportunity to shape and energize our customer experience by fostering a deep, engaging connection with our community.

This role is pivotal in reinventing how our community and creators interact with our brand, rooted in cultural insights and trends. Our community, defined by a shared passion for e.l.f., is at the heart of our mission.

As a leader in this space, you will be instrumental in transforming our customers and creators into brand advocates, propelling business growth, and enhancing customer loyalty and satisfaction on a global scale.

What We Offer:

• A chance to be at the forefront of defining and evolving the global community strategy for a beloved beauty brand
• A dynamic, creative, and supportive work environment where your ideas can truly make an impact
• Opportunities for professional growth and development in a global company
  
  
  

Responsibilities:

• Strategic Development: Craft and execute a comprehensive strategy that ensures our community engagement keeps pace with cultural trends. This includes building robust systems and infrastructure that enable agility and rapid response to community dynamics
• Team Leadership: Cultivate and manage a high-performing community team alongside a cross-functional (XFN) taskforce to achieve our ambitious goals
• Global Scaling: Explore and implement scalable solutions (considering agencies, AI, etc.) to significantly improve our global response rate to community interactions
• Engagement Command Center: Establish a community engagement command center that empowers us to respond swiftly and effectively to community insights and needs
• Advocacy and Creator Strategy: Develop a strategic plan to bring our customers closer to the brand in new markets and verticals, with a particular focus on EMEA, thereby strengthening our advocacy and creator networks
• Storytelling: Identify and highlight community stories that exemplify the e.l.f. spirit and ethos, fostering a deeper emotional connection with our brand
• Insights Integration: Create a comprehensive community insights funnel and establish regular touchpoints for cross-functional integration, ensuring that community feedback directly informs product development, communications, and marketing strategies
• Community Commerce: Design a framework to uncover and exploit revenue opportunities within the community, aligning commercial goals with community engagement
• Brand Love Moments: Transform customer complaints into unforgettable moments of surprise and delight, turning detractors into brand advocates
• Insights: Leverage community insights to drive actionable strategies that result in tangible commercial outcomes
  
  
  

Requirements:

• Proven experience in community management and consumer affairs, or a related field, preferably in a global capacity
• Exceptional leadership skills with a track record of building and nurturing high-performing teams
• Strong strategic thinking and problem-solving abilities, with a flair for creativity and innovation
• Excellent communication and interpersonal skills, capable of engaging effectively across all levels of the organization and with external partners
• Demonstrated ability to work in a fast-paced environment, managing multiple priorities simultaneously
• Experience with data analysis and using insights to drive decision-making
• Passion for the beauty industry and a deep understanding of cultural trends and consumer behavior
  
  
  

We would love to hear from you if you are passionate about building vibrant communities, fostering brand love, and driving business growth through strategic engagement. Join us in this exciting journey to bring the e.l.f. community closer together, inspiring loyalty and satisfaction across the globe!