12-Month Public Relations Internship, Global Marketing – Maybelline New York

Job Title: 12-Month Public Relations Internship, Global Marketing – Maybelline New York

Division: Consumer Products

Location: Hudson Yards, New York

Reports To: Dir. and Sr. Mgr - Public Relations

Who We Are

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oréal Consumers Products, our mission is to democratize the best of beauty, and for us, beauty has to be sustainable. Our division holds the world’s #1 beauty brand with L’Oréal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, as well as NYX Professional Makeup.

What You Will Do

Those selected for this position will be:

• Creative visionaries and strategic thinkers
• Resilient: able to thrive in a dynamic, fast-moving environment
• Passionate about by trends, new products, and advertising
• Ability to self-manage projects and work in a fast-paced, deadline-driven environment
• Experience in the industry is a plus, but NOT necessary.
  
  

Key Job Accountabilities

Social Listening and Competitive Research

• Keep up-to-date on the latest products, trends, campaigns, insights across platforms (social media, blog, print/digital magazines)
• Continuously compile information about competitive new launches, advertising, and formulas.
• Present competitive and pop culture findings to team and/or brand managers.
• Create visual and social story-telling angles to pitch and sell our brand projects and products, including mailers and gifting
  
  

PR and Communications

• Propose brand or launch opportunities based on analysis of competitive landscape and trends that align with the brand identity
• Generate ideas and write creative concepts for talent briefs, events, and PR.
• Create product launch materials for press including press releases, Q&As, pitch briefs and angles
• Create Mood boards for concepts and creative briefs
• Create influencer briefs
• Assist in preparation for team/brand meetings, including bi-yearly trends presentation to Global CEO
• Assist with global spokes to drive brand visibility and press buzz
• Support communication efforts to ensure strong coverage around brand initiative launches, spokes, and cause
• Support eventing efforts to drive brand’s cool factor
• Support global brand cause initiatives including presentations, country reporting, and NGO partnerships
  
  

Administrative support

• Undertake ad-hoc projects specific to business/division needs
• Provide additional administrative support on an as-needed basis
• Detail oriented
  
  

Required Qualifications

What We Are Looking For:

• Recent graduate (within 12 months) of a BA degree or MA degree
• Legally authorized to work in the US on a fulltime, permanent, and ongoing basis without requiring sponsorship now or in the future
• Proficient in Microsoft Office – Word, Excel, PowerPoint and Outlook
• Excellent written, analytical and communication skills
• Solid understanding of data management and ability to use Excel to organize data, create reports, and deliver meaningful insights and recommendations
• Strong time & project management skills
  
  

Additional Benefits Information As Follows

Salary Range: $28.50/hr

• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• VIP Access to L’Oréal’s Internal Shop for Discounted Products
• Employee Resource Groups (Think Tanks and Innovation Squads)
  
  

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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