Event Ads advertising specifications

Last updated: 2 months ago
Event ads are a form of Sponsored Content that appear directly in a member’s LinkedIn feed. The ads promote one LinkedIn Event from your Page. They are served to members on desktop and mobile devices and are optimized to highlight important event details.
Below are the advertising specifications required for an event ad:
  • Name this ad (optional) - Use up to 255 characters to name your ad.

  • Introductory text - Use up to 150 characters to avoid truncation (desktop max of 600 characters).

  • LinkedIn event URL - Add the URL for your LinkedIn event. The image thumbnail used in your LinkedIn Event will automatically be scraped for your ad.

Important to know

Ads can be rejected if they don't meet our advertising guidelines.

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