The LinkedIn Page analytics module offers admins an overview of their Page's performance through the number of unique visitors, new followers, post impressions, and custom button clicks your Page received.
The module is located on the right side of the Dashboard tab in your Page admin view.
Unique visitors
After you click Unique visitors, you'll be directed to the Visitor analytics page. The Visitor highlights section displays the number of Unique visitors your Page had in the selected date range.
New followers
After you click New Followers, you'll be directed to the Follower analytics page. The Follower highlights section displays the number of new followers your Page acquired in the selected date range.
Post impressions
After you click Post impressions, you'll be directed to the Content analytics page. You can view information about your posts' impressions in the Metrics and Content engagement sections.
Important to know
Content analytics for boosted posts may be different from what is shown in Campaign Manager. Pages content analytics only include boosted posts that appear in feed, while Campaign Manager also includes data from other ads and offsite views.
Custom button clicks
The bottom section of the analytics module displays the number of clicks your custom button received. After you click Custom button clicks, you'll be directed to the Visitor analytics page. In the Visitor highlights section, you'll see the number of Custom button clicks your Page received over the last 30 days.
Landing Pages analytics
Landing Pages analytics provide metrics that show how Landing Pages find new talent for your company.
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